Embracing Technologies for Training & Development Produced by The eLearning Guild Co-located with Adobe Learning Summit

Concurrent Session Details

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101

How to Build an Internal Social Network that Drives Collaboration

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Keeping up with how and where people and employees are getting their information and what will keep them interested is difficult. Organizations often spend money and time developing internal tools for employees to share and learn without seeing an ROI. This session will examine Hampton Hotel's Sharecast online platform, created when a team of general hotel managers who felt isolated from their peers drove development of an internal social network that not only created a place to share and connect but ignited Hampton's people and overall business results. This solution enabled franchise managers and employees to share best practices through collaborative forums and discussions.

Participants in this case-study session will learn how to build something for their employees that they will want to use and make a positive part of their everyday work life. You'll learn how to get the ROI from your tool development through building something centered on the user, not the organization.

In this session, you will learn:

  • How to leverage something your employees already use to give them a better tool
  • The importance of keeping your end user at the center of your training tools
  • Best practices for building a successful online community tool
  • How to tie your internal online tools to overall business results and the bottom line

Audience:
Intermediate developers, project managers, managers, directors, VPs, CLOs, and executives. This session would be ideal for a senior-level manager who builds and drives new strategic approaches around eLearning and community development for organizations.

Brian Donovan
Director, Insight and Client Solutions
Root
Brian Donovan is the director of insight and client solutions for Root. Brian is responsible for leading Root’s research and insight competency; he helps clients like Hampton, Old Navy, and Procter & Gamble discover the unarticulated needs of their people. Previously, Brian was the creative director of Root’s digital interactive group. He holds a B.A. degree in visual communication from Kent State University and is pursuing a master’s degree in design methods at the Institute of Design in Chicago. Brian won a “Spirit of Root” award, as well as a Gold Award for visual communications from the Ohio Museum Association. He is a member of the Design Management Institute and AIGA.
Eric Rosenstiel
Manager, Brand Culture and Education
Hampton Hotels
Eric Rosenstiel is the manager of brand culture and education for Hampton Hotels. He has worked for the brand for 15 years, starting his career in housekeeping and working his way up to property management before joining the corporate brand team. As manager of brand culture and education, Eric is responsible for inspiring and coaching 50,000 team members across the world through brand educational resources and cultural initiatives. He has created and facilitated regional workshops, built strengths-based resources, and developed internal communication tools such as Sharecast to help provide superior guest experiences.
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102

Creating an Adaptive Content Deployment Strategy

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Repeatedly converting from outdated software tools to new ones is a continuous, ongoing, and costly process because of having to migrate a vast amount of content into the new tools. This issue is particularly significant in mid-to-large-scale environments with a large amount of still-relevant eLearning content. When the delivery mechanism becomes obsolete, how do you continue to maintain it and ensure that it is accessible now and in the future while minimizing migration cost?

Participants in this case-study session will learn how The Canadian Tire Corporation set out to address this situation by first creating one centralized content storage repository and then creating multiple tools to deliver content to multiple delivery mechanisms. Canadian Tire built a flexible front-end solution that enabled it to build once and deploy to multiple devices, a desktop delivery mechanism for the public, another for private use, and yet another for many different mobile devices. Their goal is to be able to deliver one source of content into many different streams with minimal work, all online in a cloud-based application.

In this session, you will learn:

  • A long-term strategy with future financial savings
  • How to reduce the high cost of redeploying content for multiple devices
  • A viable exit strategy to the cycle of continuously migrating content to newer technologies.
  • How to get buy-in for a customized content management system

Audience:
Novice and intermediate project managers, managers, directors, VPs, CLOs, and executives with a few years in the eLearning development environment. This session needs no technical skills.

Sean Wilson
Web Application Developer and Database Administrator
Canadian Tire Corporation
Sean Wilson is a Web application developer and database administrator at Canadian Tire Corporation. Sean has an educational background in computer science and interactive multimedia. Working professionally in the eLearning field since 2005, he began by developing eLearning content in Authorware and Flash. Along with creating standard eLearning content, Sean has created eLearning portals for retail, online-training-based trivia games played in real-time across Canada, as well as live staged events. More recently he’s focused his attention on application development and database administration.
Mark Varey
Manager, Infrastructure & Development
Canadian Tire Corporation
Mark Varey is the manager of Infrastructure & Development for the Canadian Tire Corporation. Mark has been in the learning development environment for over 11 years, helping to drive education through the use of effective tools and processes. Mark was responsible for helping to select and optimize several learning management systems to work within the various organizational units. He leads a team of software developers who have moved from being lesson-development creators to lesson-development tool-creation specialists.
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103

Gain Stakeholder Buy-in with a Social/Mobile Learning Pilot

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Launching a new learning initiative doesn't happen overnight, particularly when you don't have major funding and enterprise-wide buy-in.

Participants in this case-study session will learn on how Domino's Pizza is creating a strategy, prototyping and piloting early concepts, and gaining buy-in from stakeholders across the enterprise. In addition, the session will address how the company is dealing with content creation or conversion (for mobile devices) and how it's tapping its SMEs to help create the training content.

In this session, you will learn:

  • How to implement small pilots of new concepts to gauge interest and gain buy-in
  • How to tackle the issue of moving content from your intranet to mobile devices
  • How to use various open-source technologies in the project process
  • How to use a Khan Academy approach to getting SMEs to create online lectures

Audience:
Intermediate professionals with a general knowledge of the issues everyone faces in developing and delivering corporate learning content.

Karen Weldon
Manager, Enterprise Web
Domino's Pizza
Karen Weldon is the manager of enterprise Web development for Domino’s Pizza. Karen has worked for Domino’s Pizza for 10 years. In addition to developing Web content, eLearning modules, and basic end-user materials, she focuses on how best to leverage social and mobile learning to link widely-dispersed employees together to enhance knowledge-sharing and support business initiatives. Her recent work in creating a social intranet site at Domino’s Pizza was recognized by Hospitality Technology Magazine in 2011 with its Breakthrough Award for Enterprise Innovation.
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104

Evidence-based Training: No Yellow Brick Road

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Do graphics improve learning? Are animations more effective than stills? Are games a useful training strategy? Are learning styles important individual differences to consider? Instructional practitioners have many questions about what works best in eLearning and turn to research evidence for guidance. And while there are some guidelines, they are not always as straightforward.

In this session you will review current research on graphics, animations, and games as examples of what you can and cannot learn from current instructional research evidence. In particular, you will look at evidence comparing learning from still vs. animated graphics; decorative vs. explanatory graphics; simple vs. realistic graphics; graphics for visual learners; and unembellished learning content presented on slides compared to learning the same content in the context of an adventure game. Based on the evidence to date, you will find that best practices depend on the implementation of the method, the background of the learner, and the intended instructional outcome.

In this session, you will learn:

  • How to interpret evidence on graphic effectiveness as a function of the type of graphic, learner background, and instructional goal
  • How to apply the five best practices to maximize benefits from animations
  • To reconsider claims about the effectiveness of games in multimedia learning
  • The features of graphics that make them effective

Audience:
Professionals interested in meaningful guidance for evidence-based training. No prior knowledge is needed other than familiarity with current issues in multimedia learning.

Ruth Clark
Principal
Clark Training & Consulting
Ruth Clark is an expert in evidence-based eLearning. She has written seven books on how to apply research and instructional psychology to learning environments. Ruth is a former president of the ISPI and was honored with the Thomas Gilbert Award for Distinguished Professional Achievement in 2005. Ruth was a featured Legend Speaker at the 2006 ASTD ICE event and has been a regular presenter at eLearning Guild conferences. A past training manager for Southern California Edison, Ruth holds an EdD degree in educational psychology and instructional technology from the University of Southern California.
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105

Creating Xtranormal Scenarios for eLearning Courses

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Adding scenarios brings the eLearning courses to life and makes them look and sound realistic. But creating graphics, recording audio and video, and putting it all together is a pretty cumbersome task and takes up a lot of time. There’s a need for a tool that can make this task easier and faster.

Participants in this session will learn how to use Xtranormal to create eLearning scenarios. You’ll learn how to create characters, dialogs, settings, actions, and expressions in a few simple and straightforward steps. Learning how to use Xtranormal to create scenarios will save eLearning professionals from spending days and even months creating graphical assets. After this short one-hour session you will be able to quickly generate scenario videos using Xtranormal.

In this session, you will learn:

  • How to add a background for the scenario
  • How to select actors for the scenario
  • How to set camera angle, animations, and expressions
  • How to listen, preview, save, and publish the movie

Audience: Novice and intermediate professionals with basic instructional design skills.

Pooja Jaisingh
Senior eLearning Evangelist
Adobe Systems
Pooja Jaisingh, a senior eLearning evangelist at Adobe Systems, has worked for more than 12 years as a teacher trainer, eLearning instructional designer, and eLearning evangelist for Adobe Systems. In all her roles, Pooja promotes eLearning as a mode of delivery and she has created a host of eLearning courses. In her current role, she conducts numerous seminars and workshops, educating folks about the features of Adobe Systems’ eLearning products. Pooja holds a master’s degree in education and economics and a doctorate in educational technology.
Risa Blair
Training Advisor
FedEx
Dr. Risa Blair has 19 years of teaching and experience in higher education, preparatory education, and online education. She currently works for FedEx Latin America Caribbean Division where she is a Training Advisor responsible for delivering training, designing online training, and optimizing the use of technology to produce results. Risa is also an active Toastmasters member. Her areas of research include: mLearning, studying millennials’ use of technology, differences in the generations, and utilizing Web 2.0 tools to promote engagement in online courses.
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106

Engage Learners with Widgets and Effects in Adobe Captivate

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Creating an effective eLearning course while making it engaging and personalized for the learners is a common challenge any developer has, especially when having to work within time and budget limits. How can you use effects and (free) widgets in combination with advanced actions to achieve this goal? This introduction to the use of effects and widgets controlled by advanced actions will broaden your view on Adobe Captivate as authoring tool.

Participants in this session will focus on using effects and (free) widgets to create pre-tests, personalize content based on the result of the pre-test, and allow the learner to collect personal notes and to collaborate with peers. You'll learn tips, tricks, and pitfalls to avoid when using those advanced Captivate functions. What you learn in this session will help you to judge non-free widget functionalities. Even basic use of those extended capabilities will allow you to create more engaging eLearning content (almost) without increasing developing time.

In this session, you will learn:

  • How to choose, apply and customize effects
  • About the different widget types
  • How to choose and use (free) widgets
  • How to control effects with advanced actions (with pitfalls)
  • How to use widget variables in advanced actions

Audience:
Intermediate designers and developers with some experience with the basic functionalities of Adobe Captivate terminology, and its user interface.

Joe Ganci
President
eLearning Joe
Joe Ganci is president of eLearning Joe, a custom learning company. Since 1983 he has been involved in every aspect of multimedia and learning development. Joe is considered a guru for his expertise in eLearning development, and he consults with clients worldwide. His eLearning tool reviews appear each month in Learning Solutions Magazine, and he has been the recipient of several awards for his work in eLearning, including being selected as an eLearning Guild Master. His mission is to improve the quality of eLearning with practical approaches that work. He loves to help others achieve their goals.
Lieve Weymeis
Consultant/trainer
Lilybiri’s Consultancy/Training
Lieve Weymeis is a consultant and trainer with Lilybiri’s Consultancy/Training. After years of teaching and research in project management and eLearning, Lieve is now freelancing and specializing in advanced Adobe Captivate; in 2009, she was invited to join to the advisory board for Captivate. As a Adobe Certified Expert and Adobe Education Leader, Lieve has presented about Captivate and flipped classes both online and face-to-face, in the Captivate community and on social media.
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107

Moving from Classroom Learning to Online Learning

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

MIT has a long history of developing classroom training for its staff, and as part of the Institute’s strategy to accomplish a “digital MIT,” it became imperative that it transform much of its classroom training curriculum into engaging and effective online learning. The implementation of a new learning-management system was a key enabling factor, but just as important was the recognition that designing online learning required a different skill set from designing classroom training.

Participants in this case-study session will learn how MIT is transitioning from a predominantly classroom-based training approach to a blended approach that delivers valuable online learning and maximizes the classroom opportunities. This session will focus on reviewing the processes for taking classroom training and documentation and converting it to eLearning and updating the skill sets of traditional classroom trainers so that they can become effective eLearning designers. You’ll learn how to build new strategies to engage learners; how to educate subject matter experts (SMEs) about the differences between classroom design and eLearning design; and that engaging learners online requires new kinds of interactions.

In this session, you will learn:

  • The lessons learned from transitioning classroom training to eLearning
  • New strategies for engaging learners
  • The new skills needed to transition from a classroom trainer to an eLearning designer
  • How to communicate the differences between eLearning and classroom training to subject matter experts

Audience: Novice designers, managers, directors, VPs, CLOs, and executives.

Mark Wiklund
Manager, Training & Documentation Manager – Information Services & Technology
Massachusetts Institute of Technology
Mark Wiklund has 30 years’ experience creating and delivering training that supports the implementation and ongoing use of enterprise-wide business processes and systems in corporate, retail, and academic settings. He has also managed teams responsible for technical documentation, software quality assurance, and life-cycle process compliance. As IS&T training manager at MIT, his current challenge is growing the training team's eLearning design and development skills, transforming a traditional classroom-based curriculum into engaging online learning, and establishing an eLearning development service. Mark holds a B.A. in English from Brandeis University.
Kate Fontanella
Technical Trainer
Massachusetts Institute of Technology
Kate Fontanella is a technology trainer at the Massachusetts Institute of Technology. Kate is passionate about training and facilitating adults to gain the skills they need to grow professionally; she currently develops online courses for MIT staff. Earlier she developed eLearning courses for IBM, Cognos, and EMC. Kate worked with several law firms in the Boston area on various software implementations and training projects, spent five years as a peer-group vice president for the International Legal Association, and managed several conference sessions and 10 Webinars each year, including speaking, facilitating, and working with speakers and a steering committee.
Dyan Madrey
Learning and Development Specialist
Massachusetts Institute of Technology
Dyan Madrey is a learning and development specialist at the Massachusetts Institute of Technology. An accomplished leadership and organizational development practitioner with over 15 years of knowledge and expertise, Dyan is responsible for the design and delivery of instructor-led and eLearning programs that support MIT’s “growing a culture of development” policy for its employees. Dyan is a seasoned facilitator and has conducted numerous sessions in change management, behavioral interviewing, performance management, customer service, communication skills, and team building. She holds a master of science degree in training and development from Lesley University, a certificate in project planning from Boston University, is certified in the Myers-Briggs Type Indicator, and is a board member of Central Massachusetts ASTD.
Laura Mannix
Senior Training Specialist
Massachusetts Institute of Technology
Laura Mannix is the senior training specialist in the Office of Sponsored Programs at MIT. In her current role, she trains academic research administrators who work with federal government and other sponsors in policy and process issues. A particular area of interest is blended learning, as she incorporates social learning and eLearning into her existing classroom-based learning programs. Prior to working at MIT, Laura was in the finance sector and began her learning and development career with federal and state government agencies. She holds an MA degree in industrial/organizational psychology from Rice University, and a BA degree from Dartmouth College.
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108

Strategies for Selecting and Implementing an LMS

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Too often vendor selection decisions are made in a vacuum. Without consulting others in your organization, utilizing research, and tying the decision to organizational objectives, you risk having your LMS project rejected, become a costly drawn-out implementation, or experience under-utilization of the system.

Session participants will learn the entire selection process and get best practices along the way. In addition, you'll receive templates to use in your own organization to support the process. You'll learn the step-by-step process of vendor selection, how to create buy-in, how to present to executive level stakeholders, and how to plan ahead and avoid pitfalls associated with vendor selection.

In this session, you will learn:

  • How to identify when it is time to choose a new talent development or learning management system
  • How to identify the best vendors for your organizational needs, and how to use trusted research and recommendations to select a vendor
  • How to build support internally, create buy-in, and build a solid business case
  • Best practices in negotiating and creating partnerships with your vendor

How to develop a solid, goal-driven implementation and marketing plan

Audience:
Novice-to-intermediate developers, managers, and directors who want to make informed decisions about choosing and implementing an LMS. Preferably, participants should have a working knowledge of learning management systems and their uses and applications.

Mike Baker
LMS Administrator/eLearning Developer
First Citizens Bank
Mike Baker is an instructional designer, specializing in creating interactive, immersive online training, job aids, and classroom resources. Mike creates training content that delivers information at the moment of need, enabling people to be more productive and work more efficiently. He develops context-based training, which not only helps people to learn but helps them to understand how they can apply what they've learned. Mike is also MBTI certified.
Jason Kistler
eLearning Developer, Learning and Development
First Citizens Bank
Jason Kistler is the eLearning developer at First Citizens Bancorporation, where he joined the learning and development team in May of 2012. He is responsible for designing and developing learning for the bank’s associates that is primarily delivered on the company’s LMS. Jason is a recent graduate of Bloomsburg University’s department of instructional technology, where he received his master of science degree in instructional technology. His experience includes on-the-job training of retail associates, the development of training manuals for food manufacturing companies, graphic design, and teaching in public schools.
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109

The Webinar Manifesto: Best Practices for Great Virtual Training

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

We're declaring war - on bad Webinars. And we want you to join us. Like most revolutions, this one is both against something and for something. We're against mundane talking-head PowerPoint presentations. We're against doing things the same way we used to. We're against working alone in silos. We're for captivating our audience through eloquent delivery and beautiful design. We're for pushing the limits of our technology. We're for amplifying what works and what doesn't. We're for synergy and sharing.

You will learn directly from the organizers of this movement - two of the industry's leaders in Webinar design and delivery. Join the movement and discover how to ensure your Webinar experience is not a crappy one. Based on our newest book, The Webinar Manifesto, this session will lay out the seven Webinar Manifesto principles that you must live by if you want to design and deliver killer Webinars.

In this session, you will learn:

  • How to connect or crash
  • How to captivate or alienate
  • How to cage the monsters
  • How to shut down the ugly
  • How to humanize the screen
  • How to crack the feedback code

Audience:
Anyone interested in creating lively, captivating Webinars. No prior knowledge needed.

Matt Murdoch
General Manager and Global Dir. Digital Learning
FranklinCovey
Matt Murdoch has been with FranklinCovey for nearly a decade and has served in many strategic management roles, including head of corporate marketing, director of FranklinCovey’s Symposiums, director of product management and marketing, and director of web development. He and his team successfully designed and implemented LiveClicks Webinar workshops, FranklinCovey’s first delivery channel that effectively distributes a catalog of FranklinCovey training workshops to clients via online classrooms. Matt holds an MBA degree from the University of Utah with emphases in marketing and information technology.
Treion Muller
Director, Digital Learning Solutions
FranklinCovey
Treion Muller is FranklinCovey’s eLearning architect, responsible for development of all online learning development initiatives. In his five years with FranklinCovey, Treion has helped develop several successful products, including FranklinCovey’s LiveClicks Webinars. Before joining FranklinCovey, Treion worked as an instructional designer, corporate trainer, professional speaker, recruiter, and pharmaceutical representative. Treion holds a master’s degree in instructional design from Utah State University with an emphasis in blended learning.
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110

PepsiCo: Bringing Learning to a Mobile Workforce

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Mobile technology is everywhere you look, with tablets and Smartphones quickly becoming a ubiquitous office tool. Many organizations want to take advantage of the learning capabilities of these powerful mobile devices by launching mLearning programs. But what are the best practices for deployment? How do you host and deliver content to a large corporate audience? What are the best practices for creating rapid content and managing a successful mLearning project?

This case-study session will demonstrate how the PepsiCo team designed short courses for mobile that they could develop rapidly and at low cost. While considering challenges faced by PepsiCo, including delivery of content, participants will learn how PepsiCo deployed, hosted, and managed successful mLearning training. You'll see demonstrations of short courses, developed in Lectora, that illustrate how to include a mix of video, audio, discussion questions, and role-based scenarios to create effective content. PepsiCo's experiences will offer best-practice examples, successful content creation techniques, and management insight that can you can use across business sectors.

In this session, you will learn:

  • How to create mobile learning content
  • How to use rich media in mobile learning
  • The best way to deploy mLearning
  • Tips on managing an mLearning project
  • The challenges faced when beginning an mLearning initiative

Audience:
Novice-to-advanced designers, developers, project managers, managers, and executives who want to create mobile learning to reinforce employee functional skill, build leadership skills, or provide individual technical training. Participants should have some familiarity with mLearning.

Marvin Mullins
Project Manager
Frito-Lay
Marvin Mullins is with the Frito-Lay Sales Capability and Training team. He has 23 years with Frito-Lay and spent 19 years in the field sales organization and as a sales trainer. He now creates and implements national training programs. His experience helps build training systems and processes that align the organization and build field capability. He uses technology and e-Learning to enhance the learning process. Marvin has received two Frito-Lay “HR Excellence” awards and an “Inspire Well-Being” award for training developed and implemented in the field. He also received a “Davey” award for a “Best Employee Training” video.
Dave Smelser
VP Technology
Intuition
Dave Smelser leads Intuition’s technology group in North America. Born in Florida, and after graduating from the University of Florida, Dave worked in software integration on the F-35 Joint Strike Fighter program at Lockheed Martin Aeronautics and as a senior advisor in Ernst & Young’s technology and security risk services practice. Dave’s key strengths combine a deep understanding of information technology and business drivers. In his five years at Intuition, Dave has helped lead the development of Intuition’s mobile technology suite while demonstrating to clients the value gained through its use. Dave holds both BS and MS degrees in decision and information sciences.
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111

eLearning Makeovers: Practical Design for Interactive Courses

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

There's lots of talk about how to build eLearning, but the reality is that many people still struggle with doing more than linear, click-and-read courses. Interactivity is an important part of eLearning; it's also been one of the challenges for those designers without a background in programming.

Session participants will learn the basic framework for building effective and interactive eLearning. You will learn to think about your courses in a different way, and move from creating information-dump courses to ones that engage the learners. This session will look at dozens of real-world examples while exploring the three core areas of interactivity, common eLearning concepts, and how to select the most appropriate learning interactions.

In this session, you will learn:

  • Creative content makeovers for designing standalone interactions
  • Practical tips for building interactive courses
  • How to reuse and repurpose learning interactions
  • Rapid instructional design models you can use in any authoring

Audience:
Novice-to-intermediate designers and developers who have some experience in instructional design and authoring eLearning courses.

David Anderson
Community Manager
Articulate
David Anderson, the community manager of Articulate, is an eLearning designer with more than 15 years of experience in online training. His portfolio includes custom eLearning design for NASCAR, Mercedes, Tufts University, and Delta and America West Airlines. As community manager at Articulate, he works with the eLearning community, helping users get the most from their tools, while finding creative ways to build more engaging courses. He also shares eLearning tips and tricks through his screencasts at Screenr.
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112

Single-sourcing Print Using MadCap Flare

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Virtual classroom materials contain blocks of content reused in a number of deliverables with the order of the blocks and images customized to the client specifications. Some content blocks might have a single word or image be different depending on the target audience. How do you personalize variations in an otherwise consistent use of content, manage content changes that reside in multiple outputs, and plan for single sourcing with an existing library of content? The more content you have, the harder it becomes to manage the use of and changes in content assets. Typically, single sourcing is an afterthought - you don't realize you need it until you already have a large content library.

Sesson participants will learn how planning and implementing single-source content requires analysis, planning, and execution that relies on changing how you think about your content. You'll learn that you need a single-source tool like an LCMS or an LCMS-lite product like MadCap Flare that allows for the single-sourcing and meta-tagging of content to permit targeting of the content output for a specific audience. You'll learn how single sourcing with meta-tagging improves consistency, productivity, and scalability of content; but you must analyze your existing content and train your brain to think single source

In this session, you will learn:

  • Single-source concepts
  • Content migration strategies
  • The power of meta-data tagging
  • How MadCap products are a good first start

Audience:
Novice and intermediate designers, developers, and project managers. Knowledge of basic single-sourcing concepts is helpful, but is not required.

Nancy Barker
Training Specialist
ADP Dealer Services
Nancy Barker has been with ADP Dealer Services for 15 years; 11 years in the Support Organization and four years as a Training Developer. She holds a B.A. in Education and was an Elementary School teacher.
Daniel Michael
Project Manager
ADP Dealer Services
Daniel Michael is a project manager for ADP Dealer Services. Currently Daniel manages the implementation of a learning suite that includes an LCMS, LMS, and mobile solution. He is a Project Management Professional (PMP), holds a B.A. in astronomy and physics with a minor in mathematics from Boston University, and a M.Ed. in instructional technology from Fitchburg State University. Prior to joining ADP, Daniel was a high school physics teacher, financial software trainer, and a training developer. He has single sourced his children (one girl, one boy).
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113

Applying the Magic of Hollywood to eLearning

Wednesday, October 31, 2012 10:45 AM - 11:45 AM

Why do we remember many details of a three-minute movie trailer? Because it’s exciting and engaging. Wouldn’t it be great if you could put that same kind of Hollywood magic directly into your training without needing the Hollywood budget?

In this session, renowned eLearning expert Tom Graunke shows you how to completely change the way you create and deliver training. His more than 20 years of experience building thousands of courses for almost every Fortune 500 company will drive this discussion about super-charging learning for greater participation and retention. You’ll learn eight secrets to creating Hollywood-style eLearning you can deliver on a reasonable budget.

Tom Graunke
Co-Founder and CEO
Stormwind
Tom Graunke is a serial entrepreneur, a problem solver, and a big-picture guy with a passion for delivering above and beyond what's promised. Tom was the founder and CEO of Mastering Computers, a groundbreaking computer learning enterprise, and then co-founder and CEO of KnowledgeNet, a pioneer in eLearning and online training (acquired by Thompson Reuters, NYSE: TRI). His experience with these two companies let him learn every aspect of training, marketing, and sales to move the revenue needle. With Stormwind, Tom has continued to help large and mid-sized companies achieve rapid growth and profitability through the powerful learning cocktail of "edutainment."
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201

The Evolution of Technology and the Future of Learning

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

The technology-based learning industry has bent technology to service an archaic model of education. Today, eLearning designers and developers struggle with fewer resources and less capital, and seem to be flailing as eLearning loses its novelty. Training and development is operating in its own bubble, speaking its own language, and using its own set of tools. This session will help designers better prepare for the future and understand what skills they need to develop.

Through careful examination of the evolutionary trends, participants in this session will discover what design characteristics are consistent with the advancing technology. You'll be better equipped to design solutions that are consistent with the interests of your organization, and better equipped to have meaningful conversations about supporting employee performance. You'll hear about and see technologies rarely found in eLearning conversations, explore a new frontier of what learning systems can look like, and discover what skills you will need to be successful as the technology becomes commonplace.

In this session, you will learn:

  • A revised definition for "Learning on Demand"
  • The five key evolutionary trends of the Web
  • Key technologies that characterize the future of the Web
  • A new vision for learning systems based on emerging Web technologies
  • What skills future instructional designer will need

Audience:
Intermediate designers, developers, project managers, and managers who are knowledgeable about existing technology-based learning solutions in the workplace, e.g., LMS, LCMS, CMS, etc.

Reuben Tozman
CEO
SlideJar
Reuben Tozman is the founder and CEO of SlideJar, a cloud-based asset management company. Reuben is the co-founder and former CLO of edCetra Training, which is known for its structured approach to instructional design. As an instructional designer, Reuben advanced his career by managing production teams and product development, and he began his first company in 2002. Reuben Tozman published Learning On Demand: How the Evolution of Technology is Shaping the Future of Learning in 2012 and has been an active contributor to industry publications for the last 10 years.
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202

How to Produce Consistently Engaging Virtual Online Sessions

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

When planning to adopt virtual classroom technology for training delivery, successful teams need a clear idea of what management, instructional, and technical issues to consider and what techniques to use. The eLearning Guild has been delivering Online Forums since 2005 and has produced hundreds of hours of online content. This session will describe key learning from the producing these sessions.

Session participants will learn how to develop a reliable, repeatable process for delivering consistently engaging and relatively disaster-free virtual online sessions. Attend this session and learn best practices that will help you launch your own virtual online program successfully.

In this session, you will learn:

  • How to effectively manage the process, from planning to evaluation
  • The recommended roles for an effective online training program team
  • How to determine how much coaching a SME needs to be an effective presenter
  • Tips for avoiding and troubleshooting technical issues

Audience:
Novice and intermediate designers, developers, managers, SMEs, and others who have a basic understanding of virtual classroom tools and capabilities.

Karen Hyder
Principal
Kaleidoscope Training and Consulting
Karen Hyder has been teaching trainer-training programs for virtual classes and coaching online presenters since 1999. She has produced hundreds of online sessions, including for The eLearning Guild’s Online Forums, Thought Leaders Webinars, and Best of… Webinars. Karen uses the trainer competencies of CompTIA’s Certified Technical Trainer (CTT+) to help technical trainers and subject-matter experts prepare for online sessions, master online presentation skills, and engage learners throughout sessions. She frequently speaks at industry events on using virtual classroom tools to support learning. Karen co-authored The eLearning Guild’s Handbook on Synchronous eLearning, and authored Up and Running with WebEx Training Center for lynda.com.
Chris Benz
Director of Online Events
The eLearning Guild
Chris Benz is a communications jack-of-all-trades. In his more than 25-year career, Chris has been a trainer, instructional designer and developer, conference manager, award-winning writer and author, information designer, DITA consultant, project manager, department manager, operations director, and sales engineer. Chris is a co-founder of and instructor for Duke University’s Certificate in Technical Communication program, a Society for Technical Communication (STC) Associate Fellow, and a past member of the STC Board of Directors. In his spare time, Chris likes to get in over his head on home-improvement projects.
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203

The Essence of Mobile: Performance Support “To Go”

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Mobile is everywhere, but what does that mean, exactly? You know the devices are in hand, so how do you take advantage of them? Here's a hint: mLearning is not about courses on a phone. Mobile may feel like it's too hard to tackle, with the different platforms and form factors, but people are getting real value out of the opportunity. You certainly want to support your people even when they're not tethered to a desktop, so how do you get started?

Performance support is mobile's natural niche, and you should be taking advantage of it. In this session, you'll begin by understanding the fundamental change that is "mobile," and what that means to the employee and the organization. Then you'll explore the different ways mobile goes beyond the course, as a prelude to considering what's involved in getting started. Mobilize your performers!

In this session you will learn:

  • The defining characteristics of mobile
  • Where mobile fits in organizational learning and performance
  • A broader perspective on performance and technology support
  • The unique advantage of mobile
  • The core principle of mobile design

Audience:
This session is intended for those who are charged with, or looking at, supporting a broader picture than just training, and those who are exploring mobile as an option. This includes managers, executives, and advanced instructional designers or human performance technologists

Clark Quinn
Executive Director
Quinnovation
Clark Quinn is the executive director at Quinnovation, where he consults on performance systems architecture and strategy. Clark combines a deep background in cognitive science with broad experience in technology, delivering innovative and successful solutions for Fortune 500 organizations, government, not-for-profits, and education. An in-demand presenter, Clark is also the author of numerous articles and three books, including Engaging Learning: Designing e-Learning Simulation Games and Designing mLearning: Tapping Into the Mobile Revolution for Organizational Performance. He is also senior director for interaction and mobile for the Internet Time Alliance, helping organizations work smarter. Clark holds a PhD in cognitive psychology from the University of California, San Diego.
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204

Supporting Business Objectives with Better Learning Objectives

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Instructional designers don't make proper use of learning objectives; they use them in the design of courses, but seldom in the courses themselves. Even less often are learning objectives used to report or to tie learning to business goals. Many instructional designers do base their work on learning objectives, but they can make better use of them both in better reports to their managers and in facilitating their learners in a better way.

Participants in this session will learn how to connect learning to business goals (based on action mapping), translate business goals into learning objectives, design courses based on learning objectives, measure progress based on learning objectives, report on learning objective progress, and use learning objectives to individualize eLearning courses

In this session, you will learn:

  • How you can connect learning to business goals
  • How you can translate business goals in learning objectives
  • How you can design courses based on learning objectives
  • How to measure progress based on learning objectives
  • What the effect is of reporting on learning objectives
  • How you can use learning objectives to individualize eLearning courses

Audience:
Intermediate-to-advanced designers, developers, project managers, and managers who understand the process of designing and creating eLearning courses.

Kasper Spiro
CEO
easygenerator
Kasper Spiro has over 25 years of experience in learning and user performance support. His learning experience ranges from teaching, authoring textbooks, and designing and creating eLearning to knowledge management, and user performance support. As a manager, his experience ranges from being CEO of an early Internet startup to his current position. He has a passion for learning, learning technology, and innovation and he is on a mission to make the best eLearning authoring system in the world and innovate eLearning along the way.
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205

Squeeze This: Video and Audio Compression Techniques for Great Video

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Video and photeo - a video-like experience utilizing items you can see or hear - are increasingly a part your training. However, you've got a lot of learners who are remotely located and don't have a lot of bandwidth. And your IT department would like you to hold down on the streaming content because it's increasingly taking bandwidth. How do you deal with using even more video but not gobbling up bandwidth like crazy?

Participants in this session will examine some of the compression schemas and software available, both for free and otherwise, and see which ones make the smallest files and have the best temporal quality. At the end of the session, you'll understand how best to compress video based on file sizes and some real-world examples. You'll get a boatload of information that will enable you to make solid decisions about which compression techniques and which codecs you can use in Articulate or other eLearning development tools.

In this session, you will learn:

  • Which compression method makes the smallest file sizes
  • Which compression method gives the best temporal quality
  • What different kinds of compression software are available
  • How to create the best video (or audio) without breaking the servers

Audience:
Intermediate-to-advanced designers, developers, project managers, managers, and directors. A knowledge of basic video and audio compression methods is helpful.

Stephen Haskin
Principal
Industrial Strength Learning
Stephen Haskin, the principal of Industrial Strength Learning, started in video production and computing in the 1970s. He has worked with digital video and eLearning since the late 1980s, and has been at the forefront of streaming media. Previously, Stephen was a producer and director of film and video and won many awards for his work. He worked for the University of Michigan for several years, but has now returned to the private sector where he currently directs and consults for distance-learning projects and video. Stephen frequently speaks at conferences and seminars, is the author of three books, and is writing a fourth book about media and learning.
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206

Five Reasons HTML5 Matters for Instructional Designers

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Most instructional designers aren't sure why they should care about HTML5 since eLearning companies promise that their software will make it easy to publish in HTML5. Meanwhile, the widely used Internet Explorer doesn't even fully support HTML5 and other experts swear that Web apps and hybrid apps are a better solution than HTML5 or Flash. When your organization is small and you don't have the technical expertise, how do you sift through all of the declaration and debate to determine what technology is best for your organization? And does it even matter?

Session participants will learn five reasons designers should care about HTML5. You'll walk away from this session able to explain, in layman's terms, what HTML5 is and why your organization should (or shouldn't) be concerned about it. More importantly, you will be able to modify your technology strategy to prepare your organization for the changes that devices and software using HTML5 will bring.

In this session, you will learn:

  • What HTML5 is and how to explain it to others
  • The implications of HTML5 for Web design, mobile learning, and eLearning
  • The facts behind the HTML5 vs. Flash debate
  • What to do to make sure your organization's learning technology strategy is ready
  • What BP is doing to prepare its learning technology strategy for HTML 5 and mobile

Audience:
Novice-to-advanced designers, developers, managers and others interested in having a jargon-free, simplified explanation of HTML5 and the implications of the technology for their organization.

Aisha Taylor
Chief Geek
Nine21 Enterprises
Aisha Taylor is the chief geek for Nine21 Enterprises. Aisha works with her clients to build innovative learning solutions using virtual classrooms, collaborative environments, virtual worlds, eLearning, and mobile platforms. In 2011, Aisha received a Brandon Hall Award and a BP Helios Commended Award for the BP Petrophysics Accelerated Development Program, and her ISD team received a Brandon Hall award for Best ISD team. She holds a B.S. degree in computer science and engineering from MIT and a M.Ed. degree in educational psychology from the University of Georgia. Aisha has over 15 years of instructional design, consulting, and teaching experience.
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207

Understanding the Value of Games and Gamification for Serious Learning

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Games and gamification have been garnering a great deal of attention lately. But are games and gamification effective for learning? What attributes of games make them effective for learning; and what does the research say about creating effective games? Does the appearance of an avatar impact the person when they've finished working with the avatar? Do serious games have to be entertaining to be educational? These questions are impacting organizations as they make key decisions about implementing games and gamification to address learning needs.

This session, grounded in academic research and based on a new and notable book on the subject, will provide a solid foundation upon which organizations can maximize the implementation of game-based learning and gamification. Session participants will get tips and techniques for matching research findings to game and gamification design. The session will move from concepts and theories to research-based practice with a practical case study outlining how to apply the research tips, techniques, and practices in a real-life learning situation.

In this session, you will learn:

  • How to incorporate game-based thinking into the design of learning events
  • The game elements that make them engaging
  • The research link between game elements and learning
  • How to enhance the design of instruction with game elements and mechanics
  • How organizations have leveraged games to achieve dramatic learning and productivity results

Audience:
Advanced designers, VPs, and CLOs. Participants need a basic knowledge of instructional design, learning theory, and motivational theory. Experience working with game-like instructional products is also a plus.

Karl Kapp
Professor of Instructional Technology
Bloomsburg University
Karl M. Kapp, Ed.D., is a professor of instructional technology at Bloomsburg University in Bloomsburg, PA. He teaches graduate courses related to the convergence of technology and learning, including a course using virtual immersive environments called Learning in 3-D and a course titled Instructional Game Design. He is a co-principal investigator on a National Science Foundation grant to develop a 3-D interactive game that teaches middle-school students math, science, and engineering concepts. His team developed the game-play design that combines pedagogy with interactive game activities. Karl is the author of five books including his latest, The Gamification of Learning and Instruction.
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208

Beyond the Bullet: How to Enhance the Graphical Appeal of Your eLearning

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

We still base a good majority of eLearning on glorified PowerPoint bullets - but today's learners have become far more sophisticated and have higher expectations. In addition, high-quality apps now available on mobile devices have raised the bar for eLearning design even higher. eLearning designers and trainers are always searching for new and effective ways to engage learners and retain their attention, but unfortunately, not all training departments have access to top-notch graphic artists and animators.

Participants in this session will explore a variety of practical tips and techniques that you can take back and use to improve the overall design and graphical quality of your eLearning.

In this session, you will learn:

  • Essential design techniques for effective screen layout
  • How to direct the learner's attention
  • How to engage the learner with the design
  • How to critically evaluate your own work
  • How to enhance the overall learner experience

Audience:
Designers and developers. No particular prior knowledge is required, just a desire to improve the look and feel of your eLearning.

Brian Berg
President
MediaKube, LLC
Brian Berg has twenty years of experience designing, developing, and deploying award-winning interactive touch-based applications for companies and organizations of all sizes, including Sony, Disney, and Whirlpool. He specializes in using rich media and interface design to create user experiences that are engaging, informative, and memorable. With a degree in Engineering, and a Master’s degree in Instructional Technology, Brian has also taught graduate level courses at Arizona State University in interactive multimedia design for eLearning applications. Most recently, his free mobile app “Car Seat Helper” was nominated as “Best Doing Good App” of 2011.
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209

Breaking the Shackles of SCORM: Tin Can API Basics

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

SCORM has constrained the imagination of learning and experience designers in eLearning and beyond for the last 10 years. It allows for nothing more than a single learner taking an experience in a browser dictated by an LMS … but so much more is possible for learners. Tin Can provides a vocabulary that will allow the applications of the next five, 10, and 20 years to communicate about the experiences of people. When considered together, people's experiences provide the best insight into how people learn and why they achieve or don't achieve. For designers to be effective in creating these future learning experiences, they need to understand the degree of freedom they're gaining.

Session participants will gain a basic understanding about Tin Can that will help you imagine the great things that are to come, and the things that are already possible right now. Tin Can is the most important technical advancement in eLearning in the last 10 years. This conversation about basics will allow anyone from a CLO to a developer to understand exactly why this development is important. Further, it will help learning professionals understand what to ask of their vendors, how to push them to do something more … something better than they're doing today.

In this session, you will learn:

  • Why Tin Can matters
  • A bit about how Tin Can works
  • How Tin Can eliminates SCORM's limitations
  • To imagine learning experiences far beyond PowerPoint-style page turners

Audience: No experience required; this is a basics session.

Tim Martin
Partner
Rustici Software
Tim Martin is a partner at Rustici Software and has been for the last 10 years. There, he has been on the leading edge of helping others to use and understand learning technology standards, including SCORM. Tim has considerable experience helping people solve interoperability problems with technology. He has been working on the Tin Can API (an open source specification from ADL) as part of Project Tin Can. Tim comes complete with bachelor degrees in computer science and math from Vanderbilt.
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210

The Seven Stages for Launching an Enterprise Social Network

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

“Build it and they will come” isn’t an implementation strategy that guarantees widespread adoption of a new corporate program, let alone its success. Yet when it comes to implementing enterprise-wide social networks, it’s tempting to think that employees will “get it” because of feature similarities with external social networks like Facebook. It’s common to hear of organizations deploying an enterprise social network with high initial enthusiasm, only to see that initial reception wane within a short time following the rollout. The fact is, even a supposedly easy social networking platform can fail at any point during its implementation if the organizational change effects are ignored.

Participants in this case-study session will discover the seven stages of program adoption experienced by Kareo during its implementation of Yammer’s enterprise social-business platform. You’ll learn the characteristics of each stage from initial awareness to internalization, the pitfalls and symptoms of resistance, along with the solutions and lessons that Kareo learned at each stage.

In this session, you will learn:

  • The seven-stage change adoption model Kareo used during its implementation
  • The characteristics of organizational sentiment when change is perceived to be negative
  • The characteristics of organizational sentiment when change is perceived to be positive
  • How team composition and roles comprising the implementation task force manage community and program adoption

Audience: Novice and intermediate project managers, managers, directors, VPs, CLOs, executives, and agents of change. There are no special prerequisites.

Mel Aclaro
Director, Online Programs
Kareo
Mel Aclaro is the director of online programs for Kareo. Mel is an instructional designer, online training program developer, and trainer who works with companies to create online learning programs and other digital content using Web video and screencasting technologies. He’s currently implementing an enterprise-wide social network for blended learning, employee collaboration, and knowledge sharing. Mel has worked with speakers and authors to transform workshop content for delivery over the Web. He hosts workshops that help participants learn how to digitize their knowledge for online delivery and he writes regularly on the ScreencastingWizard.com blog site about topics related to digitizing knowledge.
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211

Applying the “Flipped Classroom” Model for Business Learning

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Flipped learning - courseware and recorded content serving as the initial element of a learning experience and live virtual sessions and social/collaborative tools supplementing and enhancing the learning experience, has the potential to increase learning effectiveness, lower operational costs, and get better retention and more effective application of the learning. The model has created tremendous buzz in the education community, but is it viable for business learning? Citrix believes that the answer is Yes, and that the effective use of the flipped learning model can transform business learning, improve learning outcomes, and reduce operational costs.

Participants in this session will focus on the effective application of the flipped learning model. While participating in the session you'll experience a live example of this approach. You'll get concrete examples of the value of the flipped learning model and experience the flipped learning model in action.

In this session, you will learn:

  • The value of the flipped learning model in business learning
  • Applications of the flipped learning model
  • Guidelines for the effective use of flipped learning
  • Examples of tools that support the flipped learning model

Audience:
Novice-to-advanced designers, project managers, managers, directors, VPs, and CLOs. General knowledge of virtual meeting and virtual classroom tool capabilities is helpful, as well as some exposure to social collaboration tools.

Jim Recker
Training Specialist
Citrix Online
Jim Recker has spent the last 20 years focused on e-Learning technologies, content design and development, and e-Learning distribution. His expertise is in implementing training programs for large multinational corporations, universities, and institutions, with focus on Web portals, online training, and Learning Management Systems. Jim also specializes in multimedia design and digital rights management. He has consulted and managed programs around the world, and designed, implemented, and launched some of the world’s largest live-training programs. Special attention to aligning new programs with business objectives has been a key element for success.
Bob Lee
Senior Product Marketing Manager, Learning Solutions
Citrix Online
With over 25 years of experience in the learning and technology industries, Bob Lee has served in a variety of roles, including director of education for a major U.S. bank, curriculum developer and classroom instructor, software developer, consultant, and marketer. An early adopter of virtual-classroom technologies, Bob has designed and taught hundreds of online courses in schools and corporate learning environments. His present role focuses on the definition, development, delivery, and marketing of Citrix Online’s learning solutions.
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212

Taking Video to the Next Level

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Video is everywhere and at your fingertips – literally. Of the companies that use video, many aren't using it to its full potential. Video is all about telling stories to better engage your audience, and this involves using some creativity, character development, and some outside-the-box thinking. Video can be a powerful tool – but only if you use it correctly.

Participants in this session will learn how to unleash the power of video without breaking the bank. You'll learn how to create engaging and informative videos for eLearning, and how to use character development, humor, and some editing techniques to help take your videos to the next level. It's all about being efficient without being terribly expensive while maintaining high-quality output and content as well. In this session you’ll learn how to produce high-quality video using creativity and ideas.

In this session, you will learn:

  • What you'll need to get started
  • How to take an idea and develop it into stories
  • How to tell the story creatively in your script to most engage your audience
  • The pre-production process; how a little planning will go a long way
  • The process; how to manage and start the shooting and editing
  • How to develop characters to tell your stories
  • How to take the finished product to the final destination for consumption

Audience:  A basic knowledge of eLearning workflow using eLearning tools like Captivate, Articulate, or similar and a basic knowledge of video production is recommended, but is not a must.

Mark Locke
Multimedia Training Specialist
SERVPRO® Industries, Inc.
Mark Locke has expertise in video production and independent film, and his passion is utilizing his creativity and video production skills to create interactive video training and eLearning modules. He is responsible for casting, writing, shooting, and editing eLearning modules for in-house training and Web-deliverable video.
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213

The Great ID Challenge

Wednesday, October 31, 2012 1:15 PM - 2:15 PM

Every instructional designer wants to create innovative, effective, engaging designs. However, novice instructional designers often don't know where to begin when faced with a design dilemma. As compared with novices, experts tend to have larger and richer reservoirs of knowledge. Without exposure to a large quantity of eLearning programs, novices may struggle to think beyond text-then-next designs.

Participants in this session will get a glimpse into some of the many ways that expert instructional designers come up with creative, out-of-the-box designs. In this panel discussion by four expert instructional designers, each panel member will share mockups of their ideas as well as the steps they took to create the design. During the session, they will present their approach to the instructional design of the eLearning deliverable(s). Participants in this session will see not one or two, but four different instructional design approaches to a common design challenge.

In this session, you will learn:

  • How expert instructional designers approach a learning challenge as presented by a client
  • Different approaches for addressing one instructional design challenge
  • Where great instructional design ideas come from
  • Which resources are most frequently used by experienced instructional designers

Audience:
Novice-to-advanced designers who have some prior knowledge of instructional design, such as the ADDIE model.

Tracy Bissette (Host)
Co-founder and President
Weejee Learning
In her current role, Tracy Bissette, M.Ed., has created enterprise-wide learning solutions for Fortune 500 companies including DaVita, Cisco, and Abbott Labs. Prior to co-founding WeejeeLearning, she was Vice President of Mindworks Multimedia, where she created and guided the growth of an eLearning division. Triangle Business Journal selected Tracy as one of Research Triangle Park’s 2012 Top 40 under 40 Business Leaders, and has been recognized in Training Magazine’s Top 125. She speaks regularly at industry conferences on topics of best practices, emerging trends, and effective instructional-design techniques, and shares her ideas in industry magazines and journals.
Julie Dirksen
Learning Strategy Consultant
Usable Learning
Julie Dirksen is a consultant and instructional designer with more than 15 years’ experience creating highly interactive eLearning experiences for clients ranging from Fortune 500 companies to technology startups to grant-funded research initiatives. She’s interested in using neuroscience, change management, and persuasive technology to promote sustainable long-term learning and behavior change. Her MS degree in instructional systems technology is from Indiana University, and she’s been an adjunct faculty member at the Minneapolis College of Art and Design. She is the author of Design For How People Learn.
Michael Grant
Senior Manager of Instructional Systems Design
AICPA
Michael McKenzie Grant is the Senior Manager of Instructional Systems Design at the American Institute of Certified Public Accountants (AICPA), where he leads the design and development of interactive training courses for global users in the corporate-financial-services sector. Throughout his career, Michael has helped lead eLearning development teams, and instructionally designed and developed eLearning courses for Fortune 500 companies. He has presented his research on interactive multimedia for educational-reinforcement tools at major conferences, such as the E-Learn World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education. Michael holds an MFA degree.
Nancy Hammond
Owner
NKH Consulting
Nancy Hammond is the owner of NKH Consulting. Nancy’s background is in software engineering, process improvement, project management, and performance improvement , and for more than a decade she has been a learner advocate through creative and solid instructional design. Nancy holds a master’s degree in learning systems design and development with an emphasis in educational technology. She draws from her personal experiences and observations to liaise between subject matter experts and those new to the subject (i.e., translating from in-the-business speak to newbie speak). Currently, she is a self-employed performance improvement consultant, instructional designer, and voice for the intended audience.
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301

Using an LCMS to Crank Out Customized ILT and eLearning

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Many documentation teams embraced document management systems long ago. This widely accepted practice resulted in more agility and flexibility in deliverables (assuming the documentation management system or content management system was implemented efficiently). Traditional and legacy ILT and WBT development processes typically leave us disconnected from asset management, development, editing, and subject matter-expert input. Training departments typically face these challenges: the product, solution, or service requiring training keeps changing; they need to integrate content from both the documentation team and marketing or engineering teams; there are multiple training audiences, who all need a slightly different subset of the training materials; and there are localization and translation requirements for training materials

This case-study session provides a real-world example of how Hewlett-Packard uses a document control system to generate both ILT and WBT content. The emphasis is on the ROI gained by migrating away from flat files and static HTML development platforms to dynamically rendered course materials.

In this session, you will learn:

  • How to identify challenges for single-sourcing ILT and WBT content
  • The benefits of successful single-sourcing of ILT and WBT materials
  • The specific investments of time, money, and resources used to create a single-source solution
  • Specific persuasive speaking points aimed at obtaining sponsorship, funding, and management support

Audience:
Intermediate designers, developers, project managers, managers, and directors. Previous experience trying to leverage training content between ILT and WBT delivery methods is helpful, but not critical.

Oliver Thompson
WW Training Manager
Hewlett-Packard
Oliver Thompson is the WW training manager for Hewlett-Packard. Oliver started technical training in 1983 at Apple, developing training for sales, service, and customer audiences, where he experienced the bleeding-edge evolution of multimedia development tools, CD-ROM, videodiscs, and the Web. Since joining HP in 1997, Oliver has applied his eLearning expertise and focused on the IT professional as a primary audience. Today, with the emphasis on learning solutions, Oliver applies his breadth of knowledge on education consulting (needs analysis and curriculum planning), eLearning infrastructure (distance learning environments and LMS), and content development (instructional design and multimedia) projects.
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302

Creating a High-performance Development Team: Doing More with Less

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Creating high quality, effective, and interactive learning is the goal of most learning development organizations - but how do you structure a small-to-medium learning organization to be most effective? With tight budgets, many learning organizations may not have the luxury of a dedicated instructional designer, graphic designer, Flash programmer, or editor. Yet asking one person to do all may result in lower quality products.

Participants in this session will learn how to structure a small-to-medium learning organization to maximize all aspects of online learning creation, as well as business processes for course development and job roles and responsibilities. You will discover how to structure your organization so that each person project-manages training and each has a focus area, such as graphic design or editing, as their key aspect. You will learn the importance of peer reviews, quality assurance checks, information sharing, and heavy collaboration, all part of the structured process for this type of team. In short, you'll learn to establish an organization capable of creating stunning learning events with a small team.

In this session, you will learn:

  • How to structure your organization to maximize development talents
  • How to create an online development process without dedicated personnel for design, graphics, and editing
  • How to maximize the quality of your courses with the power of your team
  • How to improve your time-to-market by eliminating dedicated roles for each job function

Audience:
Novice-to-advanced project managers, managers, directors, and VPs with a general understanding of online development roles: instructional designer, graphic designer, programmer, editor, etc.

Joni Saxon
Learning Technologies Business Leader
Visa Inc.
Joni Saxon is a learning technologies business leader for Visa. She holds a B.S. in computer science, and has spent 12 years developing database and application systems. Previously she managed the development of people and organizations for instructional design services, developing instructor-led education, online education, and blended education.
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303

AutoTrader's Learning on the Go: mLearning for Sales Mobility

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

With the explosion of smart phones and tablet technology in both personal and corporate environments, many organizations are wrestling with how to support learning across an increasingly tech-savvy employee workforce comprised of younger people. This challenge includes ensuring that deploying intellectual property and capital is via company devices rather than personal ones.

Participants in this case-study session will explore how AutoTrader.com deployed its “My Learning” mobile learning solution to meet business needs across its core business and acquisition sales force. You’ll learn how the platform supports over 1,000 sales colleagues across the AutoTrader Group, and deploys gamification, user-generated content to promote best practices, audio/video Podcasts, and push notifications and SMS texting for department communications. You’ll learn how to tell what the currently supported company devices are and how that determines your approach for mobile apps vs. mobile Web; buy or build; internal or external app store; alignment with company culture; and alignment with other learning platforms.

In this session, you will learn:

  • The mobile needs that many companies now face, outlined by AutoTrader.com’s strategy and challenges
  • The pertinent questions necessary to identify a long-term, flexible mobile-learning solution tied to a company’s business goals
  • How to design an intuitive and flexible user interface to make learning easy to find and enjoyable
  • How to embed mobile learning into key learning initiatives to encompass formal, informal, and social learning

Audience:
A broad audience ranging from learning leaders and learning technology teams to IT partners challenged with making mobile learning available to the changing work force.

Steven Poyner
Instructional Technologist
AutoTrader Group
Steven left the world of print advertising sales in 2007 to join AutoTrader.com and fully embrace the digital revolution. Before joining the learning technologies team in 2011 he served as senior training specialist for customer operations. He and his current team ensure the quality of eLearning distributed across ATC, as well as promote and support new learning technologies for multiple departments within the organization.
Heather Markle
Associate Manager, Learning Technologies
AutoTrader Group
Heather Markle is the associate manager of learning technologies for AutoTrader Group. Heather turns thoughts into really cool things. She’s found her niche by blending graphic design with technology to produce high quality, user-centric learning solutions. Heather created and launched the company’s first eLearning library and first-generation LMS, redesigned the user interface and navigation of the LMS, and incorporated social media into several of AutoTrader.com’s leadership programs. She’s been the driving force behind mobile learning. By designing a slick custom-user interface for its iPhone and iPad apps, Heather has helped to take mLearning to the next level.
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304

Out of the Office and into the World – Where You Can GO if You Go Mobile

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Previously, technology supported office-based learners best because it required access to a PC and a desk. Employees without access had to go away from their workplace to learning labs to take their eLearning courses. Mobile devices take learning to people that technology previously couldn’t reach. Mobile learning is making a difference in healthcare by freeing nurses from queuing to use the single computer on the ward, by enabling study on the road and in cancelled appointment slots, and by letting people look up information on rare medical conditions as and when they need to.

Participants in this session will learn how mobile is revolutionizing learning in the retail sector by allowing learners across the world anytime access to learning from the shop floor. Find out what works best and what doesn't work so well, what the challenges are, and how to overcome them.

In this session, you will learn:

  • How mobile learning can help – from easier access to structured training, to just-in-time learning, to on-the-job performance support
  • Who is already having success using mobile learning – from fashion stores to hospitals
  • What we can learn from research about how mobile learning is used in healthcare
  • How you can get started with mobile learning

Audience: Novice-to-intermediate training and development professionals who cater to learners who don't always work in offices or at desks.

Imogen Casebourne
Director of Learning
Epic Learning
As director of learning, Imogen Casebourne ensures that Epic Learning’s learning solutions remain cutting edge and evidence-based. Imogen is responsible for Epic’s thought leadership program and carries out research and consultancy for Epic’s clients. She started designing mobile learning in 2005, creating a number of successful personal digital assistant (PDA) courses and educational mobile games. More recently she led the team that won gold at the E-Learning Awards for Best Use of Mobile Learning and in 2012 published a report on mobile learning for the National Health Service (NHS).
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305

Building mLearning for iPads Using HTML5 and iBooks Author

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

The introduction of the iPad has changed the way educators think about mobile learning. The only problem is, how are educators supposed to develop meaningful mobile learning for the iPad without becoming an Objective-C developer? The answer is easy: HTML5 authoring using Hype by Tumult. Hype allows for creation of interactive HTML5-based presentations with a learning curve that is much easier than similar products like Flash. Best of all it works on iPad, or anything with a modern browser. You can also export your creations as iBooks widgets that you can insert in custom-made eBooks using freely available software from the Mac App Store.

Participants in this session will learn how to use Hype to create engaging multimedia learning as well as how to make your HTML5 Web apps function like native apps on the iPad.

In this session, you will learn:

  • HTML5-based animation
  • HTML5-based interactivity
  • iBooks Author widget creation
  • How to create Web apps that feel like native iPad apps

Audience:
Novice designers and developers - no prior knowledge needed but experience with MS PowerPoint or Adobe Captivate would be helpful. This session is valuable for educators who want to develop interactive training for iPads (or any modern browser) or custom widgets for iPad-based eBooks but don't want to become computer programmers.

Jason Baker
Instructional Design/Multimedia Developer
OptumRx - UnitedHealth Group
Jason Baker is an instructional design/multimedia developer for OptumRx – UnitedHealth Group. Jason has worked as an instructional designer in the healthcare arena for seven years; he has experience facilitating classes as well as designing and developing curriculum and multimedia training. Jason holds a B.A. degree from the University of Oklahoma, and an M.S. in instructional design and technology from Emporia State University (KS). He was also a winning finalist in the 2011 AECT Pacificorp Design and Development competition, and won the Emporia State University Graduate Student Research Award for 2012.
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306

Best of Two Worlds: Integrating ZebraZapps Interactions in Captivate

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

All too often eLearning developers find themselves trying to squeeze their instructional design needs into what one tool can do. Rather than accepting the shortcomings of an eLearning tool because it has certain advantages, why not find complementary tools that allow you to use the strengths of both? Adobe Captivate is a hugely successful eLearning tool, but is not the end-all-and-be-all of every possible design approach. For example, it's tough to create drag- and-drop interactions in Adobe Captivate. Allen Interactions ZebraZapps is a newer tool that has certain great features that Captivate lacks, while it lacks certain features in which Captivate excels.

Participants in this session will learn how to make two tools play together nicely so that they make your eLearning design and development easier, not harder. Taking a practical step-by-step approach and a real life example, you'll learn how to integrate these two tools in ways that truly allow you design better eLearning and to engage learners to a much higher degree without spending much more money. You'll not only understand how to integrate Captivate and ZebraZapps but you'll understand how to integrate any two or more tools.

In this session, you will learn:

  • How to integrate two or more eLearning tools
  • How to determine the strengths of eLearning tools
  • How to determine the weaknesses of eLearning tools
  • How to enhance eLearning design by taking advantage of the best eLearning tools and their strengths

Audience:
Novice-to-intermediate designers, developers, and project managers who have a basic understanding of eLearning design and development.

Joe Ganci
President
eLearning Joe
Joe Ganci is president of eLearning Joe, a custom learning company. Since 1983 he has been involved in every aspect of multimedia and learning development. Joe is considered a guru for his expertise in eLearning development, and he consults with clients worldwide. His eLearning tool reviews appear each month in Learning Solutions Magazine, and he has been the recipient of several awards for his work in eLearning, including being selected as an eLearning Guild Master. His mission is to improve the quality of eLearning with practical approaches that work. He loves to help others achieve their goals.
Lieve Weymeis
Consultant/trainer
Lilybiri’s Consultancy/Training
Lieve Weymeis is a consultant and trainer with Lilybiri’s Consultancy/Training. After years of teaching and research in project management and eLearning, Lieve is now freelancing and specializing in advanced Adobe Captivate; in 2009, she was invited to join to the advisory board for Captivate. As a Adobe Certified Expert and Adobe Education Leader, Lieve has presented about Captivate and flipped classes both online and face-to-face, in the Captivate community and on social media.
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307

Making the Transition to eLearning from ILT

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Due to distance and lack of resources, in-person classroom sessions were not possible for every client who needed to learn Altair Engineering's software. Its clients did not always want to wait for scheduled classes, so Altair needed to deliver content to them to their desktops in a quick and effective manner at their time of need, not when and where the training schedule dictated.

Participants in this case-study session will learn the successes and failures Altair Engineering encountered as an organization in making the transition to eLearning. You'll learn how it used content from its instructor-led classes as the basis for its eLearning modules and how it made the content more interactive for the students. You'll also learn about the combination of tools that they used to create and deploy the learning modules.

In this session, you will learn:

  • About one company's transition to eLearning
  • The successful actions taken to make the transition
  • The failures encountered and what was done to correct them
  • The combination of tools that was used to deliver the final output

Audience:
Novice-to-intermediate designers, developers, project managers, and managers. This session is geared toward the person who is interested in making the transition from classroom to online self-paced training or who is involved in the change and is looking for new ideas and things to avoid.

Sean Putman
Director—Training and Documentation
Altair Engineering
Sean Putman, the director of training and documentation for Altair Engineering, has been an instructor, instructional designer, and developer for almost 15 years. He has spent his career designing and developing training programs, both instructor-led and online, for engineering design and analysis software. Sean has spent the last few years leading the training organization for an engineering software manufacturer; a large portion of his time has been spent designing and developing the online learning strategy for Altair.
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308

Your Content Is Forever (Your LMS Is Temporary)

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Creating effective online courses requires a significant investment. The effectiveness of your current LMS, the speed with which you develop content into your LCMS, and the ability to migrate content to new platforms with ease are major issues in distance learning. Berkleemusic.com addressed the issues of LMS customization, development of highly interactive content, and content portability backed by enterprise-grade LCMS capabilities, ensuring that it can reuse its content on different platforms without the need for substantial reworking. To achieve that, it leveraged open-source software as well as widely embraced tech standards and developed a CMS in-house that's ready for both today's and tomorrow's teaching methodologies.

Participants in this case-study session will learn how to develop content with a high reuse value without locking into a proprietary solution that limits future options. Choices in terms of the platforms and systems in play can allow reduced content development times and maximized opportunities to focus the authoring effort on creating the most engaging experiences possible.

In this session, you will learn:

  • How to evaluate an LMS based on its support for different learning technologies and customization opportunities
  • How to streamline the development of eLearning materials using structured content
  • How to model eLearning content to retain maximum flexibility in terms of content delivery options
  • How to design a content publishing and deployment process to target multiple platforms, devices, and variations

Audience:
Intermediate participants should have a general knowledge of working with plaintext vs. rich/HTML content, and familiarity with everyday Web interactions typically implemented in Flash, HTML5, and/or JavaScript.

Clifford Anderson
Director of Online Learning Technology
Berklee College of Music
Clifford Anderson is the Director of Online Learning Technology at Berklee College of Music. He has an extensive background in technology, eLearning practice, communications, and music. In 2002 he joined Berklee College of Music, and currently leads the software team behind Berkleemusic.com’s eight-time award-winning learning environment. Clifford has served as musical director for the Berklee Staff Band and Chorus, and on Hampshire College's Alumni Think Tank in Arts and Humanities. He composes music for film, multimedia, video games, and live ensembles and is an active participant in Boston's indie game-developer community.
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309

Inspire Remotely: Six Strategies for Virtual Communication

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Virtual presentations in trainings and meetings are not often well received. Many participants say that they lose attention when following virtual presentations, and often find them uninspiring and hard to follow. This can be a very challenging experience for the presenter, which leads to the fact that scores for virtual presentations, especially in large organizations, are often far behind those of face-to-face sessions. Both the speaker and the audience want to get out of this spiral and create exciting presentation interactions.

Participants in this session will learn six skills for engagement and inspiration that you can incorporate into virtual communication and presentation. These skills are based on a mix of optimal technology use and implementation of virtual-speaking best practices. By applying these skills, presenters could raise their feedback scores to highly satisfactory levels, keeping the attention over long periods. You'll learn about the organizational needs required to implement the strategies and the best practices for doing so.

In this session, you will learn:

  • About the need for a changed approach in virtual presentations and collaboration
  • How to inspire and engage virtually
  • Key skills needed to engage in a virtual setting, and how to implement them
  • How to design virtual communication
  • About the power of interaction in virtual presentations
  • How to incorporate games in virtual presentations

Audience:
Novice-to-advanced project managers, managers, directors, VPs, CLOs, and executives. Participants should have some knowledge of the work environment of remote teams and organizations.

Lars Sudmann
Director, Speaker
Sudmann & Company
Lars Sudmann is the director of Sudmann & Company. Lars is an expert on leadership and communication in global and remote organizations and worked more than 10 years in management and strategy for Procter & Gamble. Lars has lived and worked in Germany, France, Singapore, Denmark, and Belgium. He is frequently invited to speak at major European events such as TEDx, where he shared ideas on virtual interaction. Lars has a university education in business administration (RWTH Aachen University, summa cum laude) and is the five-time Belgian public speaking champion.
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310

Organizational Learning with Agility

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Dynamic new training systems technologies are shaping big changes in learning in the workplace. New, highly flexible internal communications, social networking, knowledge portals, and mobile devices are being integrated with learning management systems to enable unprecedented interconnectedness, collaboration, and mobility. At the same time, budget limitations, changing strategic priorities, and shifting demographics have left many organizations with a talent shortage. These factors also have moved organizations to recognize that key overall performance outcomes such as productivity, service delivery, and cost control all rely on strengthening the organization's collective ability and will to learn. Organizations know that an agile LMS system can empower employees to learn faster, anywhere in the world, at any time. It also facilitates collaboration, which drives better results.

Participants in this session will examine how the technologies and platforms we use for learning are evolving and reshaping what is required structurally to advance organizational learning, deep specialization, and talent mobility. Using examples from three organizations, You'll learn how these new technologies and integrated systems can meet the expectations of today's employees for agile learning solutions that empower them to learn faster and communicate better, anywhere and anytime.

In this session, you will learn:

  • How the learning systems landscape is evolving
  • How organizations are adapting to meet employee expectations
  • How these new technologies are facilitating improved collaboration and better results for the organization
  • How the role of HR and corporate learning has changed forever

Audience:
Novice-to-advanced professionals with a general understanding of technology-enabled learning and/or learning systems.

Janet Clarey
Managing Director
The eLearning Guild
Janet Clarey is the managing director of The eLearning Guild Academy. Her background is in corporate learning and development where she worked on various learning technology platform implementations, technical training, curriculum development and instructional design. Before joining The eLearning Guild, she spent several years as a senior analyst first at Brandon Hall Research and then at Bersin & Associates. As director of The eLearning Guild Academy, Janet strives to help fellow learning professionals make sense of the changing learning environment. In her current role, she is responsible for development of Guild Academy to provide a comprehensive curriculum of courses and certificate programs for training and learning technologies professionals around the world.
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311

Using Storytelling and Gamification for Better Problem-based Learning

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Instructional design is at a crossroads. Organizations need ways to compete effectively in the new marketplace, and this requires a safe way to learn new skills and behaviors through experience. Fortunately, there has been a resurgence of a learning technique called problem-based learning. By combining this learning model with gaming techniques, instructional designers can create environments for learning and practicing.

Session participants will learn what problem-based learning is. You will discover how storytelling before, during, and after contributes to the formal learning process, and how the roles of instructors and facilitators are taking on the attributes of role-playing game masters, enhancing motivation of learners by applying gamification to learning solutions. You’ll also discover low- or no-cost platforms for creating problem-based scenarios to engage your learners and move from lecture events to learning journeys. You’ll leave the session with ideas to explore in your own organization, and an initial set of resource links to get you started.

In this session, you will learn:

  • What storytelling is and why is it important to learning
  • What game mastering is and how it relates to instruction and facilitation
  • How storytelling, game mastering, and gamification are interconnected learning components
  • The keys to being a problem-based learning master
  • How to apply problem-based learning mastering through experiential learning to effect change in the learner

Audience: Novice-to-advanced instructional designers, learning directors, managers, and CLOs. A background in instructional design or instructional development is recommended as a firm foundation for this session.

Ken Hubbell
Senior Manager of Learning Technology
Ingersoll Rand
Ken Hubbell is the Senior Manager of Global Learning Technology for Ingersoll Rand University. A 28-year veteran in animation, 2-D and 3-D entertainment, business games, and simulations, Ken has worked with Caterpillar, Red Storm Entertainment, the EPA, Raytheon Missile Systems, and the FAA. Ken holds a bachelor’s degree in industrial design from North Carolina State University and an MS degree in instructional design and technology from East Carolina University. An award-winning designer and developer, Ken currently performs applied research in advanced learning techniques for business, leveraging storytelling, games, and learning technologies to promote innovation.
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312

Creating an Electronic Library Using Drupal

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

The County Technical Assistance Service (CTAS) is a public service agency at the University of Tennessee that provides technical assistance and training to county officials in Tennessee. Throughout the years, it has published more than 20 manuals to assist county officials in their jobs. Keeping the publications current was costly and time-consuming, and the manuals were so complex that many officials ignored them and called CTAS directly for information instead.

Participants in this case-study session will learn how, using Drupal open-source software, CTAS designed a searchable content management system, or electronic library, which contains all of the content from its publications. The system has eliminated the need for print publications, provided an easier format to find answers to questions about Tennessee county government, and enabled CTAS consultants to update information in an easy and timely manner. You’ll learn the process of creating a searchable content management system, while addressing the technology’s own list of requirements that you must consider along with the learners’ needs.

In this session, you will learn:

  • The features of Drupal open-source software
  • How CTAS organized content from its publications into topics
  • How CTAS got buy-in for the project from its co-workers, associations, and customers
  • The advantages and disadvantages of an electronic library

Audience:
Novice designers, developers, project managers, and anyone with an interest in learning about Drupal.

Mary Ann Moon
eLearning Specialist
County Technical Assistance Service
Mary Ann Moon is an eLearning specialist for the County Technical Assistance Service (CTAS) at the University of Tennessee (UT). Mary Ann has earned two degrees from UT – a bachelor’s degree in management and a master’s degree in adult education. Prior to joining CTAS, she worked for the University’s Center for Industrial Services (CIS). Awards she’s received include the Robert S. Hutchison Outstanding Public Service Professional Award in 2010, University of Tennessee Vice Presidential Citations in 1993 and 2006, and the Institute for Public Service Five Franklins Award for Public Service in 2006. The electronic library project won the Institute for Public Service 2012 Project of the Year award.
Jon Walden
Manager of Information Technology Services
County Technical Assistance Service
Jonathan Walden is the manager of information technology services and environmental services for the County Technical Assistance Service (CTAS) at the University of Tennessee. Jonathan has a bachelor’s degree in computer science from Tennessee State University. He has won numerous awards, including the Robert S. Hutchison Outstanding Public Service Professional Award in 2002, the Institute for Public Service Project of the Year in 2001 and 2011, and University of Tennessee Vice Presidential Citations in 1996 and 2006. The electronic library project won the Institute for Public Service 2012 Project of the Year award. Prior to joining CTAS he worked as a programmer analyst for Columbia State Community College.
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313

A New Agile Model: Leaving ADDIE Behind

Wednesday, October 31, 2012 2:45 PM - 3:45 PM

Analysis, design, development, implementation, and evaluation - ADDIE - are all important steps in the design of effective eLearning applications or any learning program. While there have been many adaptations of ADDIE, many of them were made before today's tools, challenges, and opportunities.

More efficient and effective processes are needed and available to produce superior learning experiences in less time. Participants in this session will learn about Successive Approximation as a next-generation approach that uses time and other resources to more effectively produce more creative and engaging eLearning.

In this session, you will learn:

  • How to select the most effective design and development process for your organization
  • The essential components of context, challenge, activity, and feedback to design eLearning applications
  • How to diagram essential process iterations to design and develop more successful eLearning applications

Audience:
Novice-to-advanced designers, developers, project managers, and managers. Some design experience would be helpful, but is not required.

Michael Allen
Chairman & CEO
Allen Interactions
Michael Allen is known for pioneering multimedia learning technologies, interactive instructional paradigms, and rapid- prototyping processes – bringing each forward into leading corporate enterprises. He was the founder and CEO of Authorware, Inc., a revolutionary eLearning authoring tool. Authorware, Inc. merged with MacroMind/Paracomp to become Macromedia, which was later acquired by Adobe. With a Ph.D. in educational psychology from The Ohio State University, he is an adjunct associate professor at the University of Minnesota Medical School, a sought after conference speaker, and a prolific writer.
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401

Rethinking Learning Design for the 21st Century

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Learning designers are trying to use 20th century learning design methodologies and approaches to solve 21st century problems. Organizations are dealing with a unique set of challenges in today's 24/7/365, global, mobile world. And yet they also have even greater opportunities for innovation. Learning designers need approaches and methodologies better suited for the world of today and tomorrow. By applying their own experiences and knowledge they have valuable contributions to make in developing them. It's time to re-think the very principles of learning design to solve these problems while also taking advantage of these new opportunities. Learning designers now have at their disposal an "alphabet soup" of learning and business methodologies - ADDIE, HPT, BP, Six Sigma, LEAN, AGILE - and an expanding toolkit of formal, informal, social, virtual, and mobile technologies and approaches.

Participants in this session will develop a deeper understanding of 21st century organizational challenges. With that as the context, you will examine these approaches to identify their strengths and weaknesses when applied to learning design. Then, together, we will define a new set of principles for learning design in the 21st century.

In this session, you will learn:

  • The 21st century organizational challenges - and opportunities!
  • Six methodologies and how they impact learning design
  • The range of 21st century learning technologies and approaches
  • The eight principles of new learning design

Audience:
Intermediate designers, developers, and managers.

Lance Dublin
CEO & Chief Solution Architect
Dublin Consulting
Lance Dublin is an independent consultant based in San Francisco, California who specializes in corporate learning and change management. His emphasis is on strategy development, program design and change implementation. He has over 30 years of experience in adult education and training, communication and change leadership, and motivation and innovation. Lance is co-author of the book Implementing e-Learning, which was published by ASTD in 2002. He is a highly regarded speaker and workshop leader at national and international conferences. Lance was the founder and CEO of Dublin Group, a company that for 12 years provided custom performance improvement and change implementation solutions to Fortune 1000 clients. Prior to this, Lance was the founder and Provost of Antioch University/West, an accredited bachelor's and master's degree program.
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402

Pimp Your Training via Social Media

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Spreading the word about your latest training offering can be difficult. Gone are the days of targeted e-mail campaigns, because there are many more tools available now. Making some slight design tweaks and leveraging all available channels gets the most bang for the buck. If you are struggling to generate traffic to your training classes, create demand and awareness, or to reach a community of externals – this is the session for you.

Participants in this case-study session will learn how to leverage social media to reach a large global audience of potential learners. Session highlights will include anecdotes from PayPal’s social media use, using tracking to make the right changes, designing for social media, leveraging internal and external social media, telling an honest story, and generating demand while simultaneously gathering intelligence on customer’s needs.

In this session, you will learn:

  • How to tweak your training design strategy for social media readiness
  • How to leverage your most popular internal and external social media darlings
  • Strategies for grace under rapid tweet-fire
  • Using tracking and report data to prove your point
  • How to drive demand for your training while also gathering intelligence on your learners

Audience:
Novice-to-advanced designers, developers, project managers, and managers, preferably who have a working understanding of instructional design, adult learning theory, and social media.

Rachel Gartner
Manager, Developer Certification
PayPal
Rachel Gartner is the manager of developer certification for PayPal. Rachel has been teaching, training, designing, and developing courses for more than 15 years, the last nine of which have mostly focused on eLearning and blended courses. She’s a certified instructional designer, and holds a master of business administration degree and a project management professional certification.
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403

Enhance Your mLearning with Interactive Telecommunications

Thursday, November 1, 2012 10:30 AM - 11:30 AM

We learn best by entering into a conversation, both to ask questions and explore or practice what we learn. To date, voice in eLearning has been in one direction, listening to the presenter or tutor. This session addresses the possibilities of speaking back to the "non-live" presenter and having those questions answered, or controlling the session's conversational tone using just a microphone attached to the computer for desktops or laptops or the built-in voice options for mobile devices.

Session participants will get a technical overview of how we deliver voice communication during learning environments, and the options available for using audio. You'll see demonstrations of the use of "phono" input devices embedded into an HTML learning page, and the connectivity options available to record and play back such audio streams. Lastly, you'll explore the options available with current technology to branch the voice communication based upon successful voice-to-text and Nuance technology. This is a cutting-edge session with a window on future voice technologies built directly into eLearning.

In this session, you will learn:

  • How audio is much more than listening to a recording
  • The options for using audio in different formats
  • How a conversation in learning increases retention, and why
  • How interactive voice is delivered
  • How you can embed voice communication in your eLearning

Audience:
Novice-to-advanced designers, developers, and project managers.

Neil Lasher
Senior Instructional Designer
FireEye
Neil Lasher, the senior instructional designer for FireEye, is a Fellow of the UK Learning and Performance Institute. Over the last 25 years, Neil has assisted hundreds of companies of all sizes with their learning design and strategy. In 2012 Neil worked for the organizing committee of the London 2012 Olympics, helping to roll out one million hours of learning to 200,000 contractors and volunteers. A recognized expert and thought leader in instructional design and workplace analytics for using technology in learning, Neil is now part of a team of experts delivering learning at FireEye, ranked fourth on the Deloitte 2012 Technology Fast 500.
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404

Create Engaging and Interactive eLearning with a Simple Design Model

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Surely, building linear, click-and-read courses is easy. But is it effective? If you're going to build eLearning courses, why not make them the best they can be?

This session will feature a simple instructional design model that will help you build engaging and interactive eLearning. You'll go through the process of how to take some click-and-read content and quickly convert it to an interactive eLearning course. Once you understand the model, you'll be able to apply it to all sorts of courses.

In this session, you will learn:

  • What makes eLearning interactive
  • Ways to get the learner to interact
  • How to construct a rapid instructional design model
  • How to apply the model to your courses

Audience:
Novice-to-advanced designers, developers, project managers, and managers. This session is general and applicable to developers who want a new shortcut.

Tom Kuhlmann
VP, Community
Articulate
Tom Kuhlmann has close to 20 years' experience in the training industry, where he’s developed hundreds of hours of eLearning, and managed eLearning projects at organization such as Capital One, Washington Mutual, and Weyerhaeuser. Currently, Tom runs the user community for Articulate, with a focus on building a passionate community of rapid eLearning developers. He also authors the popular Rapid E-Learning Blog, which has almost 55,000 subscribers. Tom holds a Master’s degree in Education Technology from Pepperdine University, where he researched how to cultivate communities of practice through the development of personal expertise.
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405

Eight Steps to Improved Interactions

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Designers of eLearning are often stuck using the same simplistic interaction formats repeatedly. It isn't that these formats are particularly effective or desirable - in fact, most designers are frustrated with the poor quality of the questioning they create. But timelines and the resources allotted for eLearning projects often discourage any design except to repeat exactly what they did before.

Participants in this session will learn that they can do a lot with low- and intermediate-level tools. You'll learn steps that provide a practical, graduated series of improvements you can immediately apply to your own designs. You can follow this manifestly practical and achievable set of steps to insert incremental improvements to these standard question types. You'll focus on practical techniques you can apply to any project.

In this session, you will learn:

  • The primary weaknesses in standard interactions that you should avoid
  • How to manipulate context, challenge, and actions when designing an interaction to enhance motivation and meaning
  • Eight simple steps to apply to standard interactions to create a greater chance for learning to occur
  • To judge interactions based on how they serve the learning function rather than simply testing knowledge
  • A general strategy for designing interactions that balance development time with instructional effect

Audience:
Novice-to-advanced designers, developers, and project managers. The content is appropriate for any audience, but will be most significant for instructional designers who have struggled to create motivation and meaning when implementing standard interactive questioning models.

Ethan Edwards
Chief Instructional Strategist
Allen Interactions
Ethan Edwards draws on more than 25 years of industry experience as an eLearning instructional designer and developer. He is responsible for the delivery of the internal and external training and communications that reflect Allen Interactions’ unique perspective on designing and developing meaningful and memorable eLearning programs. Ethan is the primary instructor for ASTD’s eLearning Instructional Design Certificate Program. In addition, he is an internationally recognized speaker on instructional design and eLearning.
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406

Rapid Development Tool Showdown: Captivate vs. Lectora

Thursday, November 1, 2012 10:30 AM - 11:30 AM

There is a host of rapid development tools on the market, each with its own strengths and weaknesses. Captivate and Lectora, two of the most popular, provide developers with different opportunities, but it's difficult to know which will be best for your organization's training style and development needs. There are few resources available for side-by-side comparison of rapid-development tools and none give an inside view of task execution in a head-to-head situation

This session takes a number of common eLearning development scenarios and compares execution in Captivate and Lectora side by side. Participants will see what is involved in establishing these activities in each tool; those responsible for purchasing recommendations or decisions will get to see these two popular tools go head-to-head. Developers will experience what it takes to execute these activities in each tool. Designers will experience how each tool's output looks, feels, and functions. Purchasing agents will look "under the hood" of each tool, to more completely assess the pros and cons of each relative to their team's needs.

In this session, you will learn:

  • How to create multi-action events in Captivate and Lectora
  • How to leverage time (aka harness timers to control functionality) in Captivate and Lectora
  • How to establish conditional functionality, including branching paths, in Captivate and Lectora
  • When Lectora is more appropriate than Captivate, and vice versa.

Audience:
Novice-to-advanced designers, developers, managers, directors, and those responsible for education tool procurement. Participants need no previous knowledge or skill but familiarity with rapid development processes may help.

Rebecca Goldberg
Instructional Designer/eLearning Developer
Travelers Insurance Company
Rebecca Goldberg has been involved in internal training at Travelers for six years. She’s worked on all levels of training planning, design, development, and delivery, presenting a wide range of topics (from application training to soft-skill development) to diverse audiences (entry-level to executive). She strives to deliver training products that motivate learners to seek out educational experiences, and which use technology as a tool for increasing knowledge transfer and retention.
Lieve Weymeis
Consultant/trainer
Lilybiri’s Consultancy/Training
Lieve Weymeis is a consultant and trainer with Lilybiri’s Consultancy/Training. After years of teaching and research in project management and eLearning, Lieve is now freelancing and specializing in advanced Adobe Captivate; in 2009, she was invited to join to the advisory board for Captivate. As a Adobe Certified Expert and Adobe Education Leader, Lieve has presented about Captivate and flipped classes both online and face-to-face, in the Captivate community and on social media.
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407

Super-charging Google Sales Readiness with Gamification and Social Media

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Google wanted to transform an exam-based quarterly training program into a hands-on, social experience. To incentivize users to generate their own content (in the form of essay responses, videos, simulated client interactions, and best practices) it needed a way to provide meaningful feedback and recognition at scale.

Participants in this case-study session will learn how Google instructional designers used gamification to eliminate exams from its training program. You'll see how they designed activities, provided feedback, and curated a repository of user-generated best practices that improved sales readiness by exposing key best practices among a geographically dispersed audience. Participants will see how the principles of game mechanics can be applied thoughtfully to improve learning results, and will hear strategies used to scale real-time feedback and recognition.

In this session, you will learn:

  • How to combine game mechanics to motivate users to complete self-paced programs
  • How to motivate users to create content and share best practices.
  • How to combine Google tools to create gamified experiences
  • How to provide timely feedback at scale

Audience:
Intermediate and advanced designers, developers, directors, VPs, and CLOs.

Erika Grouell
Instructional Designer
Google
Erika Grouell is an instructional designer with Google. Erika spent four years at Altera Corporation in San Jose, California in the roles of instructional designer and LMS project manager. She holds a master's degree in instructional technology from San Jose State University and joined Google in March 2007. Erika specializes in learning program architecture, evaluation, and reinforcement. Her interests include gamification, neuroscience, and personal analytics.
Patrick Williams
Senior Program Manager
Google
Patrick Williams is a senior program manager at Google. Patrick has been a principal for a number of start-ups, and began his career at IBM; he joined Google since March 2004. Patrick holds a B.S. in computer engineering from UC Santa Cruz and specializes in facilitation, Google infrastructure, Apps Scripts, and JavaScript. His interests include the quantified self, gamification, and leadership development. Patrick’s mission is learning from data.
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408

Technologies that Are Revolutionizing the Education Industry

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Having a better understanding of student performance and achievement over time is invaluable in providing the best educational environment for students. New assessments for measuring individual student growth are gaining attention, however the challenge remains: sharing this information with teachers, principals, and other educators in a consistent and easily viewable format. This session will focus on the development of SchoolView, a data-visualization application that's head and shoulders above what any other governmental education organization has been able to create. It enables education stakeholders to view the data most meaningful to them and turn that data into actionable information.

Session participants will learn how technology is revolutionizing the education industry, gain insight on considerations in making educational mobile apps, and get a first-hand look at how educational assessments are changing due to the SchoolView app.

In this session, you will learn:

  • Real-world examples of innovative new tablet apps across multiple industries
  • What you need to know about integrating an app into a broader mobile strategy
  • How technology is revolutionizing the education industry
  • What SchoolView has done to change standard educational assessments

Audience:
Novice designers, developers, and managers who need to have a general understanding of what apps are and how they work. It would be helpful if participants also understood general processes for how educational assessments are taking place right now.

Christian Saylor
Senior UX Design Specialist
Universal Mind
Christian Saylor is a senior user experience (UX) design specialist for Universal Mind. Christian specializes in bridging the gap between functionality and aesthetics, delivering beautiful and effective digital experiences to his work for clients. With 15 years of experience in the interactive design community, he sees the user experience as the touchstone of interaction – the connection point through which a message is heard, a purchase is made, or a thought inspired. His goal is to engage users on a personal level independent of medium, using design to meet them where they are and in ways they’re comfortable with.
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409

Soft-skills Simulations: A Road Map for Success

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Soft-skills simulations are a great way to reinforce learning and have proven effective in increasing learning transfer from learning event to the workplace. But while many organizations would like to add simulations to their eLearning arsenal, not everyone is familiar or comfortable with the tools and processes for design, development, and delivery of a simulation. Some common barriers to starting a simulation project include a lack of knowledge of how to develop a simulation, what tools to use, and a belief that simulations are too expensive to produce.

Session participants will examine topics such as user-interface design, script writing, use of video characters, delayed and consequential feedback, and simulation scoring and assessment. You’ll peek “under the hood” to see how Articulate Storyline made simulation authoring both efficient and effective. You’ll leave the session with a road map for building your own soft-skills simulations that are engaging for your learners while being cost-effective for your budgets. You’ll get a checklist for selecting your first simulation project and will learn best practices for piloting and refining simulations before deploying them to your learners.

In this session, you will learn:

  • What makes soft-skills simulations engaging and effective
  • A process for building soft-skills simulations
  • The C3 model for assuring your simulation is on target
  • Steps to writing effective scenarios
  • Effective ways to give learners feedback
  • Criteria for selecting a good pilot simulation project

Audience: Novice-to-advanced designers, developers, project managers, and managers. No previous knowledge or skill required.

Chris Ayers
President and CEO
Yukon Learning
Prior to joing Yukon Learning in 2000, Chris Ayers was the Director of Training and Organizational Development for Hamilton Beach Brands. Chris has over 25-years of experience in learning and development, and has been authoring e-Learning courses, assessments, and simulations since 1988. His work has been translated into 12 languages to reach learners worldwide for multinational companies like BP and EDS. A champion of Blended Learning, he has shared his methodolgies in both the U.S. and Europe with companies such as Capital One and Wyeth.
Marvin Mullins
Project Manager
Frito-Lay
Marvin Mullins is with the Frito-Lay Sales Capability and Training team. He has 23 years with Frito-Lay and spent 19 years in the field sales organization and as a sales trainer. He now creates and implements national training programs. His experience helps build training systems and processes that align the organization and build field capability. He uses technology and e-Learning to enhance the learning process. Marvin has received two Frito-Lay “HR Excellence” awards and an “Inspire Well-Being” award for training developed and implemented in the field. He also received a “Davey” award for a “Best Employee Training” video.
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410

Leveraging Social Media in Communications and Learning

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Social media is becoming predominant in every industry. The reality is that social media is not going away; companies need to understand and utilize the technology in order to harness the energy and synergy they can get from it.

In this session, participants will explore the problems organizations are encountering in business situations where some form of technology, such as voice mail, conference calls, and SKYPE, mediates much of the communication and learning, and where what had been face-to-face or spoken communication is now being conducted via e-mail, Twitter, Facebook, or text messages. You will examine these real-world problems and explore ways to utilize them in a very productive and efficient way.

In this session, you will learn:

  • The difference in communication preferences based on age groups
  • How to leverage social media for learning and communications
  • The different social media technologies and how to use them
  • How to manage dialogues within social media for a better outcome

Audience:
Novice-to-intermediate professionals who want to learn more about how to harness the power of social media. Participants should have a basic understanding of social media applications.

Darren Nerland
Sr. Learning Manager
Bill and Melinda Gates Foundation
Darren Nerland is the technology learning manager of the Bill and Melinda Gates Foundation. Darren oversees the rollout and sustainment of technology learning, eLearning, and mobile learning for the foundation’s employees and partners. Before joining the foundation, Darren worked as a learning consultant with companies such as Russell Financial, the City of Seattle, Adobe, Hewlett-Packard, and Cingular. Prior to consulting, Darren was a corporate training program manager for eight years at FedEx Kinko’s, where he was responsible for managing developer and vendor training and developing and implementing IT training strategies and trainer certifications.
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411

Designing eLearning that Supports the Classroom Trainer

Thursday, November 1, 2012 10:30 AM - 11:30 AM

People are deploying eLearning to solve many problems in learning, namely reducing costs and overhead and making training available anytime, anywhere, and on any device. Along the way, eLearning has become, to a degree, a replacement of live instructors or teachers. However, designers of eLearning systems typically overlook the most important assets that live teachers offer, and instead concentrate only on the obvious, natural assets that computers bring to the table. This is a mistake, and it leaves out important elements of the human learning experience, and tragically, the elements that eLearning is fully able to address with the proper design and development considerations.

In this session, participants will get a brief historical look at the evolution of learning as well as the evolution of eLearning. Then you'll examine a different type of eLearning, whereby the computer becomes a coach, mentor, and practice partner instead of just being an electronic whiteboard.

In this session, you will learn:

  • Why traditional eLearning often falls short of objectives
  • Common pitfalls of eLearning authoring based on old misperceptions
  • A new way to look at computers, and realize what they truly bring to the table
  • A revolutionary new learning model, based on ancient learning
  • How to use new technologies to provide a more effective learning experience

Audience:
Experience with eLearning as either an author or user is helpful, but is not required. Those who are frustrated with the ineffectiveness of the typical eLearning authoring approach will gain the most.

John DiGiantomasso
Vice President
Breakthrough PerformanceTech
John DiGiantomasso joined a "Computer Based Instruction" team in 1976, before the term "e-Learning" even existed. He developed some revolutionary forms of computer graphics data entry and output to illustrate the earliest educational software. Since that time, he has developed applications that do everything from track inventory levels to schedule passenger train service in Alaska. In 2007, John returned to the e-Learning arena, and now works on combining state-of-the-art graphics and animation with new educational and learning models.
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412

An Introduction to jQuery Mobile

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Your first steps into mobile development can be intimidating. jQuery mobile is a great simple framework that someone can start with.

Participants in this session will learn the basics of jQuery Mobile and then walk through the steps of building your first mobile Web app. If you're considering mLearning you will need to understand the frameworks available for building mobile apps and mobile-enabled Web content. This session will teach you these.

In this session, you will learn:

  • What jQuery Mobile is
  • How to get started with jQuery
  • The advantages and limitations of jQuery
  • What tools are available for building in jQuery

Audience:
Novice-to-intermediate designers and developers with a basic understanding of HTML and Web programming.

Jeff Tillett
Instructional Technologist & Learning Media Producer
Mojocat Creative Services
Jeff Tillett is an instructional technologist and learning media producer for Mojocat Creative Services. Jeff has worked with computers and Internet technologies for nearly 20 years; a survivor of the Internet boom, he assisted many startups in successfully building business and eCommerce ventures. As a developer for a distance-learning Internet start-up, Jeff and his team crafted a custom LMS and all of the content that went in it. Jeff has worked for various companies as an interactive learning developer and instructional designer, including T-Mobile USA, Microsoft, and Float Mobile Learning. Jeff helps organizations build technology road maps and create engaging media for training.
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413

The Key to Engagement, Fulfillment, and Peak Performance

Thursday, November 1, 2012 10:30 AM - 11:30 AM

Organizations are plagued with low morale, lack of engagement, and unhappiness. Small wonder. People are emotional beings, yet the business world asks that they leave their feelings at home.

Companies that treat people like people instead of cogs in the machine are fulfilling, productive places to work. Businesses exist to delight their customers; the way to delight customers is to delight employees. In this session, we'll explore how to do that.

In this session, you will learn:

  • The business case for emotional business
  • How to increase the well-being and productivity of your organization
  • How to be happier and more satisfied with your life

Audience:
Executives and managers, although anyone who wants to be happier in life can benefit. No prerequisite knowledge is required.

Jay Cross
CEO & Chief Unlearning Officer
Internet Time Alliance
Jay Cross, a graduate of Princeton University and Harvard Business School, is a champion of informal learning, Web 2.0, and systems thinking. He has challenged conventional wisdom about how adults learn since designing the first business degree program offered by the University of Phoenix three decades ago. Jay was CEO of eLearning Forum, and has keynoted major conferences in the U.S. and Europe. He is the author of Informal Learning: Rediscovering the Natural Pathways that Inspire Innovation and Performance and Learnscaping: How to Get Things Done in Organizations. He currently helps teams apply informal/Web 2.0 learning approaches to foster collaboration and accelerate performance.
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501

Developing a Multi-year Learning and Development Technology Strategy

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Since Intel implemented its current LMS in 2007, the learning and development landscape has changed dramatically. Learners are setting the bar high for how they learn at work, taking their cues from their experiences outside of work. They expect to learn in many different ways and have that learning delivered via a variety of methods that suit those expectations and preferences. According to articles like Fast Company’s “Moving Toward 2020: The Learning Decade” (March 2011), learning is being viewed as a key business differentiator. Industry forces, technology shifts, and organic learner experiences are driving the need to establish a long-term L&D strategy that provides an enhanced experience for learners. With that in mind, Intel established a multi-year L&D technology vision and strategy that encompasses business-centric capabilities (applications and tools) and strong learner-centric goals.

Participants in this case-study session will learn about Intel’s approach to developing a business-centric multi-year vision and strategy for its learning and development capabilities and enabling technology. You’ll also learn the key drivers that shaped Intel’s multi-year learning and development technology vision, strategy, and roadmap.

In this session, you will learn:

  • An introduction to Intel’s learning and development’s planning cycle
  • Where we are now, and lessons learned
  • The key drivers that shaped Intel’s multi-year learning and development’s technology vision, strategy, and roadmap.

Audience:
Novice-to-advanced project managers, managers, and strategic planners.

Allison Anderson
Learning Innovation Program Manager
Intel Corporation
Allison Anderson is the learning innovation program manager for Intel Corporation. Allison has served in a variety of learning and development (L&D) roles in both higher education and the corporate sector. Earlier, she created the inaugural technical training program for faculty and staff at Lewis & Clark College in Portland, OR. Over her 14 years at Intel, she has designed and managed learning in the product, sales, and HR areas; she currently focuses on user experience. She spent the last 10 years leading Intel’s learning community of practice, a cross-functional corporate group of 400 global L&D professionals.
Sarah Johnson
Learning and Development Business Technology Capability Manager
Intel Corporation
Sarah Johnson is the learning and development business technology capability manager for Intel Corporation. Sarah joined Intel’s learning and development organization in April of 2011. She is the business owner for learning and development capabilities (applications and tools) and enabling technologies. She is responsible for sustaining the current environment while developing the strategy to enable the learning and development platform of the future. Prior to her current role, Sarah was an IT professional and held a wide variety of positions within Intel.
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502

Increasing Adoption by Fivefold for a Global eLearning Platform

Thursday, November 1, 2012 3:00 PM - 4:00 PM

In response to employee survey feedback indicating employees wanted additional training offerings, Moen deployed a SkillSoft eLearning platform to all employees globally as a way to revitalize internal training resources. Although the initial marketing campaign and launch included strong CEO sponsorship and endorsement, only six percent of registered users used the tool in the first three months. To drive increased usage, the organization and employee development team built a strategic plan that achieved 30 percent adoption, a SkillSoft best-practice target.

Participants in this case-study session who are planning a large-scale eLearning launch, struggling to increase employee usage of existing eLearning resources, or want to benchmark best practices with other companies will get concrete tactics proven to increase eLearning usage. You'll learn methods for determining the metrics for measuring usage of a wide range of learning assets, and get multiple ideas for building your own eLearning usage acceleration plans.

In this session, you will learn:

  • Methods for designing and executing a comprehensive eLearning communication and marketing adoption plan
  • How to create an eLearning adoption scorecard that measures usage of multiple eLearning assets
  • Tactics for mapping development competencies to eLearning resources to make building development plans more effective
  • Ways to launch a targeted suite of leadership eLearning resources across the company

Audience:
Intermediate project managers, managers, and directors who understand how companies deploy eLearning resources across broad audiences and who are familiar with the metrics used to measure eLearning adoption.

Terrie Szucs
Senior Organization Development Consultant
Moen
Terrie Szucs is a senior organization development consultant at Moen, Inc. A training and organization development professional with over 15 years of experience, Terrie has been in HR or OD roles in multiple industries, including financial services, academia, consulting, and manufacturing. Her areas of expertise include change management, leadership and team development, facilitation, and project management. Terrie holds a master’s degree in organizational development and analysis from Weatherhead School of Management and a bachelor’s degree in psychology, both from Case Western Reserve University.
Jeff Darner
Director – Organization and Employee Development and Human Resources
Moen
Jeff Darner is the director of organization and employee development and human resources for Moen, Inc. A training and development professional with over 25 years’ experience, Jeff previously spent many years in a variety of HR leadership roles in financial services, including CLO, director of leadership development, and instructional design manager. He has presented his work on change management, training, and instructional design at professional conferences across the country. Jeff holds an M.E. degree with a specialty in adult learning and a B.A. degree in communication from Baldwin-Wallace College. He is also an adjunct lecturer at Baldwin-Wallace.
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503

Formal Learning on Smartphones: Better Strategies for Better Results

Thursday, November 1, 2012 3:00 PM - 4:00 PM

For many organizations, the first impulse is to view Smartphones as an “always-on” tool for delivering eLearning courses. But Smartphones (and their usage context) are dramatically different from a laptop or desktop computer. To take what we’ve always created and push it to a smaller screen size is a recipe for ineffective learning. The practical truth is that organizations will always have a need to deliver formal, tracked learning programs, and Smartphones can be a valuable way to do this – if we bring new strategies to our instructional design.

Session participants will learn how Smartphones offer an opportunity to update the design processes for formal learning, how they can take advantage of all of the ways people learn, and make our learning products more effective in the process. You will discover research-based design approaches and how to deliver formal, tracked learning through a Smartphone with the learning content structured to best support the learning process. This session focuses on instructional design strategies and decisions, but will include references to HTML5, iOS, Android, Blackberry OS, XML, JavaScript, and CSS.

In this session, you will learn:

  • Why many of the commonly used eLearning design approaches are not transferable to Smartphones
  • Research-based instructional design practices that support effective learning on Smartphones
  • Strategies for crafting formal, tracked learning experiences for Smartphone devices
  • Strategies to help you re-set your organization’s current expectations around formal learning on Smartphones

Audience: Designers, developers, project managers, managers, and directors with knowledge of common eLearning design and development approaches.

Paul Schneider
SVP Business Development
dominKnow
Paul Schneider, the senior vice president of business development for dominKnow Learnintg Systems, has worked in the area of distance communication technologies in academia and corporate for over 18 years, primarily focusing on distance learning. Paul has provided services in most areas of learning, including instructional design, distance education, mobile training, and performance support. He currently oversees operations and business development at dominKnow Learning Systems. Paul holds a PhD in educational psychology from the University of Illinois, Urbana-Champaign.
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504

The Secret Sauce to Better Storyboarding

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Storyboarding is an essential and critical step in the design and development of eLearning. There is no right or wrong way to storyboard a course; however, there are ways to improve the process to ensure a smooth development phase.

This session is not about the actual importance of storyboarding; rather, we'll discuss best practices and storyboarding for different authoring tools. In this session, you'll see examples and share tips from participants. Participants who are already storyboarding will find useful tips to help them be more efficient, and those who have not yet storyboarded an eLearning project will find useful techniques to get started.

In this session, you will learn:

  • Basic storyboarding techniques
  • Storyboard templates for use in MS Word and MS PowerPoint
  • Companion visual storyboards
  • Other storyboards such as narration and video
  • Best practices from other attendees

Audience:
Novice designers, developers, project managers, and managers. Participants should be familiar with instructional design and the process of developing eLearning courses.

Kevin Thorn
Chief NuggetHead and Owner
NuggetHead Studioz
Kevin Thorn is an award-winning eLearning designer with over 30 years’ experience in the training industry, with the last decade in eLearning. After retiring from the Army as a trainer, Kevin earned a Technology Management degree in pursuit of an IT career. When his interest in technology mashed with his passion for training, he found a new career in eLearning. Kevin’s experience in instructional design, storyboarding, eLearning development, LMS implementation, illustration, graphic design, storytelling, cartooning, and comics provides an awareness and knowledge to successfully work any eLearning project from cradle to grave.
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505

Surveys that Count: How to Boost Participation and Understand the Results

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Learning organizations are under more pressure than ever to demonstrate their effectiveness, efficiency, and the value of their initiatives. Course evaluations, surveys, and observational assessments can provide loads of data, but data without proper analysis lacks meaning, and low participation in a survey can diminish the value of its results. Understanding the theory and best-practice approaches behind assessment design, development, and administration improves the quality of survey data. Being able to analyze quantitative and qualitative data is crucial for understanding assessment results and acting on them.

Participants in this session will get tools for designing, authoring, delivering, and reporting on surveys, course evaluations, and observational assessments. You'll learn aspects of surveying, including data collection methods, authoring techniques, scale development, the sampling process, ways to boost participation, and techniques for analyzing data. You'll see a demonstration of mobile assessments and get advice about the use of mobile devices, either on their own or as part of a blended delivery strategy.

In this session, you will learn:

  • The steps for creating, delivering, and reporting on surveys, course evaluations, and observational assessments
  • Various sampling methods and tips for writing good questions and assessments
  • The survey piloting process
  • Data collection methods and techniques for boosting response rates
  • Pointers on quantitative and qualitative data analysis and considerations for mobile delivery

Audience:
Novice and intermediate designers, developers, and project managers. Some experience creating and/or administering surveys and/or course evaluations is beneficial, but no specialized knowledge or skills are required.

Jeff Place
Assessment Evangelist
Questionmark Corporation
Jeff Place has been in the training, development, and eLearning industry for more than 10 years. Jeff was a corporate trainer on Nike's “Go Team,” training retail staff on product knowledge, customer service, and salesmanship. He has advised businesses on the use of eLearning platforms, and guided corporations, government agencies, and academic institutions in the use of computerized assessments. He has presented at various conferences, including ASTD, the Association of Test Publishers, the National College Testing Association, and the League for Innovation in the Community College. A graduate of Brigham Young University, Jeff lives in Salt Lake City.
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506

Customizing Instruction with Adobe Captivate’s Advanced Actions

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Rapid eLearning development has caused a proliferation of cookie-cutter courses without any individualized learning experiences because of the cost and effort of creating them. One of the most "teachable moments" in an online course is when someone answer a question wrong. Typically, the user gets a generic message saying the answer is incorrect. If the user tries again and chooses a different incorrect answer, they get the same "incorrect" message. This is a lost learning opportunity because they don't learn why that specific answer choice was incorrect.

Participants in this case-study session will learn how an eLearning instructional designer, challenged with creating a more effective individualized-learning activity in a rapid-eLearning framework, used Adobe Captivate's Advanced Actions to solve it. Participants will walk through one way of solving the challenge of individualizing a learning activity. You'll learn several techniques Captivate users can use as building blocks in any custom activity using advanced actions.

In this session, you will learn:

  • How to plan an activity that uses Advanced Actions
  • How to use micronavigation to jump the playhead to a specific frame
  • How to name objects and make them appear and disappear on a slide
  • How to incorporate any slide into a quiz, not just “question slides”

Audience:
Intermediate designers and developers with a basic working knowledge of Adobe Captivate, including Advanced Actions and variables, how to create slides, and how to add objects (such as text, images, and buttons) to a slide.

Shameer Ayyappan
Sr. Product Manager
Adobe Systems
Shameer Ayyappan is the Sr. Product Manager for Adobe Captivate, Adobe Presenter, and the Adobe eLearning Suite. He is also involved in setting and driving the strategic direction for Adobe in the e Learning market. He is one of the founding members of the Instructional Designers Community of India (IDCI) and has spoken at several venues including the Adobe Learning Summit, Learning Technologies- U.K., LearnX–Australia, and multiple IDCI meet-ups in India. Shameer holds a M.S. in Electrical Engineering from Penn State and an Executive M.B.A. from the Indian Institute of Management-Bangalore.
Linda Mahnken
Senior eLearning Instructional Designer
Esurance
Linda Mahnken is the senior eLearning instructional designer for Esurance. Linda has worked in the eLearning instructional design field for over 10 years and is passionate about learning new theories, exploring new technologies, creating engaging content, and helping people learn. She holds a master’s degree in instructional technologies and has applied her knowledge to solve training challenges in a wide range of sectors including corporate training, university-level cyber courses, and K-12 educational software.
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507

Zen and the Art of Micro- and Mini-presentations

Thursday, November 1, 2012 3:00 PM - 4:00 PM

When it's time to create an online workshop or presentation from a face-to-face version, the person making the conversion is often the presenter or trainer - not an instructional designer. What frequently results is a version of "shovelware" where the PowerPoint files are uploaded to a Web-based system with a lengthy narration. Long online presentations do not fit a learner's attention span and are not suited for mobile delivery.

Session participants will examine various successful models for using micro-lectures to bridge content to activities as a method to engage learners. Micro-lectures are often less than three minutes long and direct student learning; their short nature also allows developers to implement them through various Internet and mobile technologies. You'll learn how to redesign existing content to take advantage of this format by leveraging what you already do in more digestible pieces. Those who want to go beyond shovelware and redesign their content will learn the principles behind making presentations more visually stimulating and impactful.

In this session, you will learn:

  • The difference between a lecture, a mini-lecture, and a micro-lecture
  • The evidence that supports the design of a mini-lecture
  • How visual design can impact a lecture presentation
  • How to identify techniques to make presentation content memorable
  • Various workflows for developing micro- and mini-lecture presentations

Audience:
Novice and intermediate designers, developers, project managers, managers, and trainers. No prerequisite knowledge is required. Those without instructional design/development skills, but whose positions have evolved over time into eLearning will benefit most.

Courtney Sanders
Instructional Designer
Arizona State University
Courtney Sanders is an instructional designer at Arizona State University (ASU) Online, the online campus for Arizona State. Courtney works with faculty across several different disciplines at the university to design and develop academic courses for online delivery. Prior to joining ASU Online, she worked in corporate eLearning, where she was responsible for making online training programs engaging and meaningful for adult learners. Courtney holds a master’s degree in educational technology from ASU.
Steven Crawford
Instructional Designer
Arizona State University
Steven Crawford is an instructional designer at Arizona State University (ASU) Online, the online campus for Arizona State. Steven has worked in higher education for almost twenty years. At ASU he works with faculty to develop online degree programs and general science courses. In addition, he’s interested in solutions using new media and technologies, such as social media and mobile learning. Steven holds a master of science degree in secondary education with an emphasis in instructional design and technology, and he is currently working towards a doctorate degree in education with an emphasis in leadership and innovation.
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508

AirTran Airways Case Study: Open Source LMS as an Enterprise Solution

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Corporate eLearning solutions continue to be a struggle in today's environment of rapidly emerging technologies. Finding a single solution that will meet the various and unique needs of individual training organizations within the company is difficult. The alternate, and more common, solution has been to simply allow each organization to adopt their own methods, which quickly become complex, difficult to support, and divergent from corporate standards.

Participants in this case-study session will learn how AirTran Airways successfully implemented an enterprise solution using a common open-source LMS as the foundation. They developed the product in-house and continue to maintain and improve it internally while outsourcing the hosting. This solution has allowed AirTran to deploy and track the training of more than 8,000 employees for nearly seven years. You'll learn how they identified AirTran's needs and met them through the open source solution, as well as the challenges they overcame and those that still exist.

In this session, you will learn:

  • About common challenges in implementing eLearning on a corporate level
  • Various shortcomings of existing open-source learning management systems
  • How AirTran Airways outlined existing requirements and set out to meet those requirements using open-source technologies
  • What a successful implementation of an enterprise open-source learning management system looks like

Audience:
This session is designed for developers, project managers, managers, and directors. Participants should be familiar with their personal requirements regarding the implementation of eLearning via the Internet. No specific skills or knowledge are required, as this session will discuss implementation from the highest level.

Jamie Smith
Project Specialist
AirTran Airways
As project manager, Jamie Smith currently is responsible for distance learning development and participates in developing additional Web applications in the Pilot Training department at AirTran Airways. Jamie not only designs, trains, and supports the software he creates, but he is also one of AirTran's 1,600 pilots as a captain on the Boeing 717. AirTran has been using Moodle as a LMS solution for over four years.
Shawn Lee Keith
Manager of Training Technology and Development
Airtran Airways
Shawn Lee Keith is the manager of training technology and development for AirTrain Airway. Shawn and his production team develop rich interactive content for the pilots of AirTran Airways, and he designs and builds custom web applications that are currently in use by the AirTran pilot training department. Shawn is also a Boeing 717 pilot.
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509

Convert Classroom Training to Virtual Training in Three Simple Steps

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Increasingly, organizations are moving from instructor-led classroom training to the synchronous virtual classroom. However, instructional designers struggle to adapt classroom training to the live online environment. Many don't realize that one minute of classroom time does not equal one minute of virtual classroom time. And some face-to-face activities simply don’t translate, or even make sense, online. Many designers don't know what to translate versus what to build from scratch, or what activity options are available that will help meet the desired learning outcomes. This session will teach them how.

Participants in this interactive session will get answers to the question of how to translate traditional face-to-face classes to the live online classroom. You’ll get the skills to convert classroom training to virtual training using three simple guidelines that offer a process to follow when converting class designs. You’ll also get design tips for synchronous virtual classes.

In this session, you will learn:

  • How to translate classroom lessons into virtual activities
  • How to avoid the three most common conversion mistakes
  • How to determine the best virtual activity format for each learning objective
  • How to design virtual sessions for frequent participant engagement

Audience:
Novice and intermediate designers who have a basic familiarity with live online training (i.e., synchronous virtual training).

Cindy Huggett
Consultant
Cindy Huggett Consulting
Cindy Huggett is a training consultant. She is also the author of Virtual Training Basics, and coauthor of two ASTD Infolines, “Simple, Effective Online Learning” and “Designing for the Virtual Classroom.” She has taught hundreds of synchronous online classes for a variety of audiences. Her favorite passion is to help trainers deliver effective online classes. Through her consulting practice, Cindy assists clients on their conversion to blended solutions and virtual training. Cindy served on the ASTD National Board of Directors in 2009-2010, and was one of the first to earn the Certified Professional in Learning and Performance (CPLP) designation.
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510

Training Wants Analysis: Would You Like Fries With That Training?

Thursday, November 1, 2012 3:00 PM - 4:00 PM

People often make requests for training in a manner similar to placing an order at a fast-food drive-through. As a result, there is far too much training that should have never been created in the first place! You can prevent unnecessary training by conducting a proper training needs analysis (TNA). A TNA is the critical first step of any training project – whether it’s eLearning or instructor-led training – but it’s often one of the most misunderstood aspects of the training function. Many people believe they are conducting a needs analysis when they are really doing a wants analysis.

Participants in this session will learn to dispel the myth that training needs analysis and training wants analysis are one and the same. You will learn how to apply a highly effective procedure for determining whether training is the solution to a job performance problem.

In this session, you will learn:

  • Common TNA mistakes to avoid
  • The benefits of conducting a proper TNA
  • A simple four-step TNA process
  • How to reduce unnecessary training in your organization
  • How to identify if training is the answer to a performance problem
  • What solutions to offer when training is not needed

Audience: Novice-to-advanced designers, developers, project managers, and training managers.

Nicole Legault
Community Manager
Articulate
Nicole Legault, community manager at Articulate, has a varied skillset that includes instructional design, eLearning development, graphic design, and social media. She has worked for several well-respected companies, including SMART Technologies and Langevin Learning Services. In her current position at Articulate, she helps people create better eLearning every day.
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511

Putting “Design” Back into Instructional Design

Thursday, November 1, 2012 3:00 PM - 4:00 PM

In these modern times, a lot of eLearning courses instruct - but along the way, many developers have forgotten about the design part. People develop courses. They convert information. But they forget about the design part, delivering lackluster programs that fail to connect with the intended audience or deliver on the desired goals.

Participants in this session will explore design and design methodologies, and whether a methodology is even necessary. You will learn processes to follow that make work more design-centered. You will ponder what better eLearning design might look like, and what design elements we need to consider when designing eLearning courses and objectives. Whether you call yourself an eLearning developer or a designer, it's always good to connect back with your design roots - to reexamine what you do, and get inspired to do it better or differently.

In this session, you will learn:

  • Key design methodologies used in both eLearning and outside of the eLearning field
  • Elements of design that apply to eLearning to make for more human-centered eLearning objects
  • How to identify new design approaches you just might want to try

Audience:
Novice and intermediate designers and developers. This session is suited to junior-level designers and those started out, as well as more seasoned practitioners looking for ideas and inspiration.

Cammy Bean
Vice President of Learning Design
Kineo
Cammy is the VP of Learning Design for Kineo, a global provider of learning solutions. Cammy has worked with hundreds of organizations over the past almost twenty years to design technology-based learning solutions, from soft-skills tutorials to internal communication pieces. She writes the popular eLearning blog Learning Visions (http://cammybean.kineo.com) and is the author of The Accidental Instructional Designer: Learning Design for the Digital Age.
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512

Accessibility Solutions for Screen Readers and Braille Displays

Thursday, November 1, 2012 3:00 PM - 4:00 PM

Blind and visually impaired learners are frustrated that their needs are not being addressed in a satisfactory manner. You want everyone to be able to consume the content you've worked so hard to create; making eLearning accessible to all learners does that, and will help employers attract the best talent, regardless of ability. Any eLearning developer can benefit from learning what blind users expect and the issues they run into.

This session will address issues of making eLearning created in Adobe Flash and Captivate accessible to blind and visually-impaired learners so that your business can compete more successfully in hiring and retaining the best talent. Participants in this session will learn the issues, including content layout, text converted to images in Captivate, character limits with Braille displays, pop-ups and fly-ins, and the differences between testing locally and online. You'll get resources that will help you address accessibility issues in your workplace.

In this session, you will learn:

  • To identify and overcome challenges faced by blind and visually impaired learners in your organization
  • Design considerations for making Flash and Captivate courses easy to navigate for blind and visually impaired learners
  • How to think about accessibility at the beginning of your projects, rather than at the end when it can become a large problem
  • The importance of doing side-by-side usability tests with Job Access with Speech (JAWS) users to ensure a course is accessible and not just acceptable

Audience:
Novice and intermediate designers, developers, project managers, and managers who are Flash and/or Captivate developers.

Michael Demmons
Learning Consultant
Verizon Wireless
Michael Demmons is a learning consultant for Verizon Wireless. Michael has been an eLearning professional for 16 years. He started his career in Canada, working on weapon-systems training for the Canadian Navy; for the last 11 years he has been with Verizon Wireless, and has been working on eLearning accessibility issues for seven years. He holds a master’s degree in information technology education from Dalhousie University in Canada.
Bill Strahlend
Learning Consultant
Verizon Wireless
Bill Strahlend, a learning consultant with Verizon Wireless, supports technical development for online courses that engage and assist the end-user’s ability to learn content through various mediums, portals, and devices. He has been in the Web development industry since 2000, and in 2007 started a career in eLearning with the Verizon Wireless workforce development eLearning solutions team. Since 2011, Bill has focused on universal access, which includes ensuring that all eLearning solutions developed by Verizon Wireless are accessible by screen readers (e.g., JAWS, Windows Eyes, etc.) and Braille displays via the initial delivery or an alternate solution.
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513

Ignite! Six Provocative Perspectives on the eLearning Industry

Thursday, November 1, 2012 3:00 PM - 4:00 PM

We tasked six well-known industry experts to share their special ideas and unique perspectives. In a thought-provoking, focused, and fast presentation that’s sure to inspire you, they will share their best ideas on embracing technology for learning and development. If you want to know what’s coming next in the world of Learning, you won’t want to miss this exciting featured session.

Neil Lasher (Host)
Senior Instructional Designer
FireEye
Neil Lasher, the senior instructional designer for FireEye, is a Fellow of the UK Learning and Performance Institute. Over the last 25 years, Neil has assisted hundreds of companies of all sizes with their learning design and strategy. In 2012 Neil worked for the organizing committee of the London 2012 Olympics, helping to roll out one million hours of learning to 200,000 contractors and volunteers. A recognized expert and thought leader in instructional design and workplace analytics for using technology in learning, Neil is now part of a team of experts delivering learning at FireEye, ranked fourth on the Deloitte 2012 Technology Fast 500.
Jane Bozarth
eLearning Coordinator
State of North Carolina
Jane Bozarth is a veteran classroom trainer who transitioned to eLearning in the late 1990s and has never looked back. As leader of the State of North Carolina’s award-winning eLearning program, Jane specializes in finding low-cost ways of providing online training solutions. She is the author of eLearning Solutions on a Shoestring, Better than Bullet Points: Creating Engaging eLearning with PowerPoint, From Analysis to Evaluation, and Social Media for Trainers. Jane holds a doctorate in training and development.
Robert Gadd
President
OnPoint Digital
Robert Gadd is co-founder and president of OnPoint Digital and directs the company’s technology strategy and vision. He is a recognized industry leader and frequent speaker on learning solutions and mobile learning technologies. Prior to founding OnPoint in 2001, Robert was president of eDeploy.com, a Web-based project collaboration developer for tech OEMs, carriers, and systems integrators based in Denver, CO. Prior to eDeploy, he was Chief Technology Officer of Datatec Systems, a leading systems integrator for Global 2000 companies with more than 1,000 employees and worldwide operations. Robert is co-host of “This Week in mLearning,” a podcast exploring all aspects of mLearning.
Kris Rockwell
CEO
Impact Games
Kris Rockwell is the CEO of Impact Games. After gaining his MA degree from Duquesne University in 1998, Kris went to work for US Airways as the manager of the media production and support group, where he oversaw the development of the computer-based training systems for the Boeing 737-300/400 fleet and developed the data collection tool for the Advanced Qualification Program. In 2003 Kris founded Hybrid Learning Systems. Over the past 10 years, he's has worked ?to implement innovative solutions with a focus on gamification and gaming applications. In 2010, Hybrid acquired Impact Games to further its development in gaming and socially responsible initiatives. Kris’s recent work has focused on newer concepts, including additive printing and sensors.
Chad Udell
Managing Director
Float Mobile Learning
Chad Udell is the managing director of Float Mobile Learning. Chad creates strategies and designs and develops mobile learning web and app solutions for industry-leading Fortune 500 companies. He is recognized as an expert in design and development, and speaks regularly at conferences on design, development, and mobile learning. Chad recently published his first book, Learning Everywhere: How Mobile Content Strategy is Transforming Training.
Judy Katz
Senior Instructional Designer
Nike
Judy Unrein specializes in designing eLearning and blended learning solutions. She speaks and writes regularly about learning design and technology for a variety of organizations and publications. She holds a Bachelor’s degree in English, an M.B.A, and an M.Ed. in Instructional Design, and has worked in the learning and development industry since 1997 as a trainer, project manager, and learning designer.
Megan Bowe
Co-Canner
Rustici Software
Megan Bowe is an experience designer and strategist with a history of working with learning-technology startups. Championing data-driven design, Megan works on projects that require a bigger lens to bring learning, portability of data, and formative analysis into focus. Megan rocks the Tin Can API at Rustici Software, and she co-created Up to All of Us, an un-conference focused on advancing the intersections between learning, design, and technology.
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601

World-class Learning Delivery Using Open-source Systems

Friday, November 2, 2012 8:30 AM - 9:30 AM

Two years ago, NikeU started looking for an LMS to replace its existing system. It had to be everything that typical LMSs weren't: user-friendly, well branded, and customizable for the needs of Nike learners. But most of all, it had to reflect Nike's corporate learning values - providing opportunity and ultimately allowing the learner to direct his or her own goals and paths. Too often, companies are hesitant, or completely closed, to the idea of sharing their internal stories with others. At this session you'll get an open and candid view of NikeU's road to a successful launch of a major new technology, and a chance to speak with the design and development team about their processes and challenges along the way.

In this case-study session, participants will learn how Nike set out to build its own LMS using almost entirely open-source technology. You'll see the final product and learn its evolution, from wish list to full-fledged, enterprise-wide learning support system. You'll discover the organizational and technological challenges faced that will help you decide whether the build-your-own route will work for your organization.

In this session, you will learn:

  • How to identify must-have vs. nice-to-have features in a potential LMS
  • How to identify ways in which an LMS can complement - or conflict with - an organization's processes and culture
  • How to evaluate whether using open-source technology is right for your organization
  • How to get involved in open-source communities and start the implementation of an open-source project of your own

Audience:
No prerequisite knowledge is required.

Joe Campbell
Director of DTC Talent Development, ID, and iLearn
Nike
Joe Campbell is the global director of DTC talent development and learning platforms for Nike. Joe joined Nike in June of 2010 and, in addition to leading talent development for Nike retail, he’s also responsible for designing and developing Nike’s next-generation learning infrastructure: NikeU. Joe loves helping individuals and organizations achieve their potential. Before joining Nike, he worked for 10 years at Sun Microsystems, where he was the head of employee development, ranked the top enterprise-training organization in ASTD’s 2009 BEST awards. Joe holds degrees in economics and psychology from Stanford University and a M.Ed. degree from Cardiff University in the U.K.
Chris Rosso
Global Manager for ID and Learning Platforms
NIKE
Chris Rosso is the global manager for ID and learning platforms for Nike, Inc. Chris leads instructional design and learning systems architecture. Prior to Nike, Chris worked for Apple, Inc. as an instructional designer, then later as a curriculum manager. Chris has also done extensive work designing learning solutions for non-profits. Chris earned his undergraduate degree from the New School for Social Research, a master of divinity degree from Pacific School of Religion and the Graduate Theological Union in Berkeley, and an M.S.Ed. degree with a concentration in online teaching and learning from California State University, East Bay.
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602

Creativity Has Deadlines Too: Managing Innovation in a Fast-moving Business

Friday, November 2, 2012 8:30 AM - 9:30 AM

How do you prioritize creativity in the face of tight deadlines and limited resources? What can you do to balance a desire to create innovative eLearning with the needs of your business stakeholders? What are the tradeoffs every eLearning professional must make to be engaging, effective and efficient? Whether you're an instructional designer, an eLearning developer, or a manager, you've undoubtedly faced these challenges. Your organization wants quality training content on time and on budget - you just need to examine your options.

Participants in this case-study session will learn how the Salesforce.com curriculum development team makes the most of the tools and resources they already have through innovative collaboration methods and a straightforward instructional design approach. You'll learn that whatever your time and money constraints, the talent of your team is your greatest asset. You'll be able to validate that you share the problems you face with people from organizations of all shapes and sizes, and you'll get practical advice on how one company has successfully faced this challenge by using instructional design and collaboration strategies unrestricted by time and money constraints.

In this session, you will learn:

  • How to make a business case for eLearning innovation
  • Strategies for innovation that are unrestricted by time and money constraints
  • Collaboration strategies that accelerate innovation
  • How to manage stakeholder expectations and communicate progress

Audience:
Intermediate designers, developers, project managers, and managers. Participants should have some experience building/managing eLearning in a fast-paced environment.

Brendan Peterson
Manager, Training and Certification
Salesforce.com
Brendan Peterson is the senior manager of training and certification for Salesforce.com. Brendan has designed, developed, and managed eLearning for over a decade. He has worked as a learning strategist at DigitalThink, as a learning solutions architect at Apple, and as a curriculum developer and manager at Salesforce.com.
Brooke Macellaro-Wickman
Curriculum Developer
Salesforce.com
Brooke Macellaro-Wickman is a curriculum developer for Salesforce.com. Brooke has worked more than a decade as a technical instructor, curriculum and course designer, and human performance consultant. She has worked with innovative global leaders like Siemens Communications and Ubisoft. Brooke’s primary focus at salesforce.com is creating eLearning that tells a story, supports certification, and actively engages the administrator, end user, and consultant audiences.
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603

Getting Started with Mobile Learning

Friday, November 2, 2012 8:30 AM - 9:30 AM

Many organizations see mobile learning as something new, something difficult, something expensive! Where do they start? How much will it cost? Is there an audience for this? These, and many other questions are often reasons to put off looking at mobile learning in greater depth.

Participants in this session will use elements of the JISC Mobile InfoKit to facilitate conversations around just how new mobile learning is. You'll realize that in all likelihood your organization has already started its mobile journey. You'll participate in an interactive exercise designed to help your organization get its foot in the door with mobile learning by exploring your organization, its learners, their challenges, and what (often free) mobile technologies already exist to help meet your needs. You'll get ideas for quick wins to help you on your way and you'll be able to go straight back to your organization and start implementing some solutions.

In this session, you will learn:

  • That you have probably already started your mobile learning journey
  • Five areas for quick wins within your organization
  • How other organizations have gotten their foot in the door with mobile learning
  • How to get "under the radar" in implementing mobile learning within your organization

Audience:
Novice and intermediate professionals. Other than a vague understanding of the fact that mobile devices allow you to place native content upon them and access it when required, there is no prerequisite knowledge or skill.

Craig Taylor
Learning Technologies Manager
Bupa International
Craig Taylor, the learning technologies manager for Bupa International, has been involved in the training/L&D field since 1993, when he cut his teeth in the training-delivery world while serving in the British Army. His subsequent learning and development roles have been in the rail and nuclear power industries, where he began to recognize the benefits modern technology can bring to organizations. Craig also spent some time working as a solutions consultant for an international award-winning eLearning vendor.
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604

World-class Learning Delivery Using Free Tools and Systems

Friday, November 2, 2012 8:30 AM - 9:30 AM

With shrinking budgets and constrained resources, it is more important than ever to make the most of the resources you have when designing learning experiences. The increasing popularity of the Web, including cloud-based applications and other free tools, make it easier than ever to create and develop learning experiences that don't have to cost a bundle.

This session will show you some of the latest free online tools that will enable faster and easier development and delivery of learning both online and on-ground. You'll come away with a list of free tools as well as some ideas for how to incorporate them into your design and development processes right away.

In this session, you will learn:

  • What free online tools are available and useful for learning
  • How to use these tools to develop and deliver quality learning experiences
  • How to repurpose social tools for learning purposes

Audience:
Novice and intermediate designers, developers, and project managers interested in the current online tools landscape. Little prerequisite knowledge is required.

Tracy Parish
Education Technology Specialist
Southlake Regional Health Centre
Tracy Parish is an education technology specialist in the organizational development department for Southlake Regional Health Centre in Ontario, Canada. Tracy has a diverse educational background of computer programming, adult educational training, and eLearning design and development. Since implementing the organization’s LMS, she now administrates the system and designs and develops courses to populate the system with an extensive catalog. Collaboration with hospital educators, from a wide variety of disciplines, has allowed this collection to expand to carry both clinical and non-clinical titles for staff as well as for patients.
Stevie Rocco
Assistant Director for Learning Design, College of Earth and Mineral Sciences
Penn State University
Stevie Rocco is the assistant director for learning design at the College of Earth and Mineral Sciences at Penn State University. She has 13 years’ experience working with faculty to create and manage online learning. At Penn State, her team works to create tools and technologies that improve online course experiences. In addition, Stevie consults on a wide variety of topics, including faculty development for online teaching, accessibility, usability, open source and free tools, and social media. Stevie holds a BS degree in secondary education and an MEd degree in adult education.
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605

Thriving as a One-person eLearning Department

Friday, November 2, 2012 8:30 AM - 9:30 AM

The current trend is for companies to run as efficiently as possible, which means tight budgets and minimal headcount. According to a survey conducted by The eLearning Guild, 80 percent of eLearning departments consist of five employees or less. If you are one of those individuals in a very small department, it's probably challenging for you to meet the time demands of handling every detail related to creating and administering online training while also keeping spending within a restricted budget.

This session will help one- or few-person shops maximize time and resources through personal and peer-gathered experience on not only how to survive in this environment ... but thrive. This session, which will include a group discussion on tested best practices, is packed with a wealth of knowledge and valuable takeaways that participants can immediately take back to their respective organizations.

In this session, you will learn:

  • Innovative strategies to save time, so you can devote more time to your highest priorities
  • How to prepare SMEs (and other cooks in your eLearning kitchen), so development work is streamlined
  • Which tools are best for novice users, and how they can save both short-term and long-term time
  • How to get the most out of a tight budget
  • Where to find free or cheap training access assets and resources

Audience:
Novice-to-advanced designers, developers, project managers, and managers, and anyone with a very small eLearning department.

Lisa Goldstein
eLearning Manager
LKQ Corporation
For the past 10 years, Lisa Goldstein has been creating eLearning programs within a variety of industries. She currently works as a one-person eLearning Department for both employees and customers in a large (10,000+ employee) company. Four years ago she created an eLearning University from scratch that is now very successful and that is an embraced learning environment with 300+ engaging courses in multiple languages. She has lots of experience working with frugal companies and tight budgets with very high expectations, and she has exceeded all expectations. She also has years of experience as an entertaining live trainer.
Rebecka Anderson
eLearning Specialist
Virginia Commonwealth University
Rebecka Anderson is an eLearning specialist at Virginia Commonwealth University (VCU). In this role she serves as the one-stop shop for all eLearning projects, including Webinars. Prior to her work with VCU, she was a distance learning and technology manager at Sonoma State University. Over the past 14 years she has designed and created more than 100 trainings and Webinars. While providing instructional design support, Rebecka handles all technical details, including graphic design and multimedia. She holds a master’s degree in adult education from the University of New Hampshire.
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606

Gamification Tools and Resources

Friday, November 2, 2012 8:30 AM - 9:30 AM

Many organizations are searching for tools and resources that will allow them to implement gamification constructs without investing heavily in the development of pilot programs.

This session will introduce participants to the appropriate use of gamification within organizations and highlight tools and resources that you can use to support the implementation of gamification initiatives. You will also gain a deeper understanding of the tools and media resources that you can use to create, enhance, deploy, and track a gamification implementation.

In this session, you will learn:

  • What gamification is and how you can leverage it
  • What sorts of tools you can use to implement gamification in your organization
  • How the use of media and tools can augment your gamification
  • How you can track and store the results of your gamification program

Audience:
Novice-to-advanced designers, developers, project managers, managers, and directors. A basic understanding of what types of performance or behaviors they would like to drive within their organizations is desirable.

Kris Rockwell
CEO
Impact Games
Kris Rockwell is the CEO of Impact Games. After gaining his MA degree from Duquesne University in 1998, Kris went to work for US Airways as the manager of the media production and support group, where he oversaw the development of the computer-based training systems for the Boeing 737-300/400 fleet and developed the data collection tool for the Advanced Qualification Program. In 2003 Kris founded Hybrid Learning Systems. Over the past 10 years, he's has worked ?to implement innovative solutions with a focus on gamification and gaming applications. In 2010, Hybrid acquired Impact Games to further its development in gaming and socially responsible initiatives. Kris’s recent work has focused on newer concepts, including additive printing and sensors.
Alicia Sanchez
Games Czar
Czarina Games
Dr. Alicia Sanchez specializes in implementing games and simulations in a variety of learning environments. Alicia has served as a Research Psychologist at the Naval Air Warfare Center, a research faculty member for the Institute of Simulation and Training, an adjunct faculty member for the University of Central Florida’s (UCF’s) Digital Media program, and a research scientist for the Virginia Modeling Analysis and Simulation Center. In December 2010, she launched the first ever U.S. Department of Defense Casual Games site, a site already visited over 250,000 times. Alicia holds a Ph.D. from UCF in Modeling and Simulation.
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607

Methods for Designing Serious Games from Indie to AAA Titles

Friday, November 2, 2012 8:30 AM - 9:30 AM

There is a market demand for serious games in the consumer and educational markets. However, the actual design and production of these games can be a confusing and daunting task. As educators, it will be helpful to see examples of real-world development and design issues.

Participants in this session will gain a clear understanding of their options to design and develop serious games for their specific audience. You'll learn various methods for game design and development, along with practical tips to implement serious game design concepts and apply them in today's market.

In this session, you will learn:

  • Multiple real-world game design methods
  • How to utilize a game design and development lesson plan
  • Your options in game design and development, whether you have a team of one or 100
  • Some forecasts for the future of the serious-game market

Audience:
Intermediate designers, developers, and instructors. Participants do not need any game design or programming experience to appreciate this session. Those with classroom experience will appreciate the practical items presented to target the educational game market.

Dexter Chow
Chief Creative Officer
GarageGames
Dexter Chow is the chief creative officer of GarageGames. Dexter has been in game development as a designer, producer, and marketer for 20 years. He has worked on pioneering CD-ROM projects like Myst, Living Books (the first multimedia eBook series), and the innovative digital drama In the First Degree. He has also been a teacher of game design and production at the Art Institute of California.
Geoff Beckstrom
Lead Technical Writer
GarageGames
Geoff is the lead technical writer for GarageGames. Geoff has been an eLearning instructor and professional for over 10 years. He has instructed employees and managers with Microsoft, Dell, Wyeth Pharmaceuticals, and M&M Mars. Currently Geoff works with educational professionals to augment computer programming and game design courses.
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608

Open Source, User-centric, and Mind Blowing

Friday, November 2, 2012 8:30 AM - 9:30 AM

Does a software company that uses education to build relationships with customers and prospective customers want to offer the same user experience as the online education companion site to a bestselling book or an enterprise LMS for over 130,000 employees does?

Participants in this session will examine 10 cases and learn how attention to user interface design and great art direction can create user experiences that blow your audience's mind ... and help organizations achieve their goals. Great products, from the iPad to sport cars, capture our attention and devotion based on great design and user experience. The same can be true for learning portals. You'll explore how the flexibility of an open-source solution, Totara, is enabling learning organizations to create great user experience and user interface (UX/UI) design and capture the attention and devotion of learners.

In this session, you will learn:

  • How to leverage use cases to define user experience requirements
  • How to use agile methods to refine your approach and get it right
  • How leading organizations are using great design to capture the hearts and minds of their employees and partners
  • How to create dynamic learning environments that engage and retain your audience

Audience:
Novice and intermediate professionals with experience in enterprise learning and experience deploying and/or managing an LMS.

Steven Lowenthal
CEO
Kineo
Steven Lowenthal has more than 15 years of experience as a training and development leader. He has held leadership roles at organizations including Berlitz International, CognitiveArts, University HealthSystem Consortium, and SAI Global.
Jonathan Newman
Vice President of Product Solutions
Totara Learning
Jonathan Newman, vice president of technical solutions for Totara Learning, is a technical director with 12 years of diversified interactive experience and a strong record of achievement. He has experience working with a broad range of companies including internet start-ups, consultancies, and large corporations.
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609

Selecting a Learning Management System for a Global Organization

Friday, November 2, 2012 8:30 AM - 9:30 AM

To successfully implement personnel development initiatives, organizations need a way to store, track, and administer development programs. Learning management systems link learning initiatives and records management; however, selecting an LMS that can meet current and future organizational needs is quite challenging.

Session participants will leave this session with a process and templates that will enable you to confidently select an LMS or LCMS that is appropriate and relevant to your organization's needs.

In this session, you will learn:

  • How to identify your business needs for managing learning initiatives
  • How to develop an effective cross-functional team for evaluating technology solutions
  • How to create a template for evaluating potential solutions
  • How to sell your solution to management and ensure buy-in

Audience:
Intermediate-to-advanced professionals with a working knowledge of IT terminology, including LMS-specific terminology such as SCORM, as well as knowledge of virtual and physical training environments.

Rachel Hutchinson
Global Development Manager
Hilti
Rachel Hutchinson is the global development manager for Hilti. A CPLP and internal training consultant, Rachel is experienced with evaluating business situations to identify gaps, determining which gaps can be closed using training, and developing and implementing training initiatives to improve bottom-line performance. Adept at leading teams and producing well- structured training materials to develop the value and potential of human capital, she is skilled in collaboration, specifically working with management teams to establish comprehensive and cost- effective professional development.
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610

Curation: Moving Beyond the Buzzword

Friday, November 2, 2012 8:30 AM - 9:30 AM

Curation is a term that is becoming more and more common in the learning field. Unfortunately, most people do not understand what curation is, why curation is important, how it will impact their role, and how to leverage it for their organization. And yet it is a critical future competency for those in the field.

During the session you will learn the definition of curation, and the various types and levels of curation that exist (including aggregation, filtering, elevation, mash- or match-ups, and timelines). You’ll see examples of each that show the value curation adds to learning programs, as well as techniques that contributed to the examples.

In this session, you will learn:

  • How to define curation and the core types of curation that will impact learning.
  • How curation will impact the learning industry
  • Techniques to get you started with curation.
  • Technology's role in curation
  • Applications of curation in learning

Audience: Those interested in learning more about the value of curation. There is no prerequisite.

David Kelly
Program Director
The eLearning Guild
David Kelly has been an internal learning and performance consultant and training director for over 10 years. As a leader in local ASTD chapters, he served as a local board member and national adviser. Dave is active in the learning community, and often speaks at industry conferences and events. In 2011, the eLearning Council voted him one of the 10 most influential eLearning bloggers for his blog, “Misadventures in Learning.” He is also known for his curation efforts, especially related to conferences and events for learning and performance professionals.
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611

Designing for Multiple Delivery Modes

Friday, November 2, 2012 8:30 AM - 9:30 AM

A frequent criticism of eLearning is it does not meet the learning style needs of all learners. Further, localization requirements and limitations in access and bandwidth frustrate the successful deployment of an eLearning strategy. Designers are left with difficult trade-offs when creating learning interventions to meet the needs of a broad, geographically dispersed, and heterogeneous target population. These challenges are particularly acute in the international development sector.

The Global Giveback program provides the opportunity for learning professionals to work with international nonprofit organizations to develop courseware. Session participants will learn the methods used in the Global Giveback 2012 to design multiple delivery modalities from the outset without incurring unreasonable extra costs. By considering the different requirements in the early stages of development, and by creating templates and mapping models for learning objectives, interactions, assessments, and transfer exercises, volunteers were able to create four delivery modes for each topic, including self-led eLearning, facilitated asynchronous virtual, facilitated synchronous virtual, and face-to-face learning. These four modes enabled use of the courses by virtually anyone working in the developing world, no matter how remote or technologically limited.

In this session, you will learn:

  • The advantage of designing for multiple delivery modes at the outset
  • The use of mapping learning objectives, interactions, assessments, and transfer exercises among different delivery modes
  • How to minimize localization requirements with multiple delivery modes
  • The reuse of learning across multiple delivery modes

Audience:
Intermediate professionals interested in designing multiple delivery modalities from the outset without incurring unreasonable extra costs.

Eric Berg
Executive Director
LINGOs
Eric Berg began in social work and remedial education with the NJ Department of Community Affairs and the YMCA. He worked in the Street Academy Program in Harlem and Newark and with rural youth in Maine. He then took a turn to “the dark side” and began a 25 year career in the private sector which began with the founding of a training and development firm that was recognized as an INC 500 company. After a successful career in the private sector, he volunteered in the non-profit sector with Social Venture Partners, The Rensselaerville Institute and Mercy Corps and eventually as the first Executive Director of LINGOs
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612

Social and Informal Learning: What the Research Says

Friday, November 2, 2012 8:30 AM - 9:30 AM

Despite the fact that research clearly indicates that we primarily learn informally and socially, most of our training and L&D departments continue to focus on formal classroom learning. Research tells us that we can have better and more efficient learning using informal and social methods. In this interactive session, Ben Betts and Patti Shank, authors of two of The eLearning Guild’s recent Research Reports, will discuss their findings, including how you can apply them.

In this session, you will learn:

  • What social and informal learning are
  • How social and informal learning benefit learners and organizations
  • Why and when learners prefer them to formal learning
  • The risks involved with these methods
  • How to support social and informal learning
  • What NOT to do

Audience:
This session is for anyone who is responsible for making decisions about learning strategies in their organization, particularly those interested in learning how to make social and informal learning work for their organization. The session will benefit anyone at any level.

Patti Shank
Director of Research
The eLearning Guild
Patti Shank, PhD, CPT, is the research director of The eLearning Guild and president of Learning Peaks LLC, an internationally recognized instructional design/consulting firm. Patti is in Who's Who in Instructional Technology and is an often-requested speaker at training and instructional technology conferences. She is quoted frequently in training publications and is the co-author of Making Sense of Online Learning (Pfeiffer, 2004), editor of The Online Learning Idea Book (Pfeiffer, 2007, 2011), co- editor of The E-Learning Handbook (Pfeiffer, 2008), and co-author of Essential Articulate Studio ’09 (Jones and Bartlett, 2009).
Ben Betts
CEO/Research Engineer
HT2/University of Warwick
Ben Betts works at the University of Warwick’s renowned International Digital Laboratory, where he is currently engineering innovations to increase participation in collaborative online learning environments. Ben is also CEO of HT2, an award-winning innovator in learning technology, where his focus is on the implementation of social and games-based learning initiatives. He is an elected board member of the eLearning Network in the UK, holds an MBA degree specializing in organizational change, and was selected as one of the “30 under 30” thought leaders in learning. Ben speaks and writes widely on the subject of social and games-based learning.
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613

Panel: Everything You Need to Know about Tin Can

Friday, November 2, 2012 8:30 AM - 9:30 AM

For almost 15 years, eLearning has been largely shaped by one common technology: SCORM. But now there is a new standard that promises to change the way we structure and track learning. While still in beta, the next generation training and learning architecture from ADL – the Experience API (“Tin Can”) – is taking our entire industry by storm.

In this featured session, you’ll hear from the community’s leaders how Tin Can is changing the game when it comes to designing and developing learning experiences in the real world and online, on our desktops, and in our handsets. This panel will share their insights on what the technology can do for your organization today and where the industry goes next as a result.

Aaron Silvers (Host)
Community Manager
Advanced Distributed Learning (ADL)
After years of classroom teaching, Aaron Silvers taught himself to create interactive learning experiences with Macromedia (now Adobe) Flash for clients including the National Football League, and ultimately working with Advanced Distributed Learning (ADL) and contributing to the Sharable Content Object Reference Model (SCORM). As the lead content developer, Aaron prototyped content examples used around the world and across the eLearning industry. An early adopter of emerging technologies, Aaron enjoys the variety of challenges in connecting people to knowledge and to each other. Aaron consults on how technologies enable and accelerate formal, experiential, and social learning.
Clark Quinn
Executive Director
Quinnovation
Clark Quinn is the executive director at Quinnovation, where he consults on performance systems architecture and strategy. Clark combines a deep background in cognitive science with broad experience in technology, delivering innovative and successful solutions for Fortune 500 organizations, government, not-for-profits, and education. An in-demand presenter, Clark is also the author of numerous articles and three books, including Engaging Learning: Designing e-Learning Simulation Games and Designing mLearning: Tapping Into the Mobile Revolution for Organizational Performance. He is also senior director for interaction and mobile for the Internet Time Alliance, helping organizations work smarter. Clark holds a PhD in cognitive psychology from the University of California, San Diego.
Julie Dirksen
Learning Strategy Consultant
Usable Learning
Julie Dirksen is a consultant and instructional designer with more than 15 years’ experience creating highly interactive eLearning experiences for clients ranging from Fortune 500 companies to technology startups to grant-funded research initiatives. She’s interested in using neuroscience, change management, and persuasive technology to promote sustainable long-term learning and behavior change. Her MS degree in instructional systems technology is from Indiana University, and she’s been an adjunct faculty member at the Minneapolis College of Art and Design. She is the author of Design For How People Learn.
Stephanie Daul
Learning Solutions Consultant
W.W. Grainger
Stephanie Daul researches new learning and knowledge technologies and techniques, and designs performance improvement solutions for traditional classroom instruction, eLearning, and virtual sessions. Stephanie has a reputation for turning very complex technical solutions into user-friendly applications from which others can learn. Prior to her current role, she held a variety of positions in sales, supplier relationship management, and Human Resources. Stephanie holds a BS degree in education from Northern Illinois University, and a master’s in training and employee development from Roosevelt University.
Mike Rustici
President
Rustici Software
Mike Rustici is an internationally recognized SCORM guru. A veteran of the online training industry, Mike has a unique blend of both LMS development and content production experience. As an active member of the ADL SCORM community, he helps influence both the future direction of standards development and the interpretation of existing standards. Widely recognized as a leader in the field, Mike’s company, Rustici Software, has helped numerous clients become SCORM conformant.
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701

Big Dreams, Big Courses, Big Audience, Small Training Organization

Friday, November 2, 2012 9:45 AM - 10:45 AM

When the BoatU.S. Foundation began rebuilding its free online boating safety course it took on a whole raft of expectations - including approval by each of the 50 states. Not only did it need a learning management system, but it also had to have a course easily updatable by any of the seven non-technical staff members supporting it part-time. Managing expectations in eLearning development is probably one of the most difficult parts of the job, particularly on a non-profit's budget.

Participants in this case-study session will discover what BoatU.S. learned about managing expectations. Through researching LMS and authoring-tool options, and then customizing software to meet most of the needs of all stakeholders, it learned valuable lessons about online learning and project management. The complex nature of the process lent itself to some exaggerated forms of the common problems that learning professionals face every day, and the creative solutions that the organization came up with for those problems demonstrate an approach to project management that gets results.

In this session, you will learn:

  • How to manage expectations of your stakeholders and still get your project finished
  • How often you can solve a problem by simply realizing it's not actually a problem
  • How it is possible to give everyone everything they need without losing your mind
  • How a small staff can create and support a system that serves more than 1,000 new users every day

Audience:
Novice-to-advanced designers, developers, project managers, managers, and directors. Previous project management experience is helpful, but not necessary.

Amanda Suttles
Director of Education
BoatU.S. Foundation for Boating Safety & Clean Water
Amanda Suttles is the director of education for the BoatU.S. Foundation for Boating Safety & Clean Water. Amanda began her career in communications and marketing in the boating industry. She joined BoatU.S. in 2006, where one of her first projects was to manage the rebuilding of the free online boating safety course. She plunged headfirst into the world of online learning, transforming the course from ASP queries to a flexible LMS. She implemented a plan to expand the course catalog from a single course to an online learning center offering boating safety courses nationally and a growing lineup of advanced boating courses.
Tony Bird
Project Administrator
BoatU.S. Foundation for Boating Safety & Clean Water
Tony Bird is the project administrator for the BoatU.S. Foundation for Boating Safety & Clean Water. Tony is a recent graduate from Ithaca College with a bachelor of science degree in integrated marketing communications. Since joining the BoatU.S. Foundation, he has worked extensively with its online state boating courses. He helped lead the development of its new “learn to sail” course that is reaching completion. Tony works with a small team of two other developers to reach a national audience.
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702

Designing an Effective Business Model for Your Training Organization

Friday, November 2, 2012 9:45 AM - 10:45 AM

Learning professionals are often told that the learning function needs to have a "seat at the table." But how does one earn that right? It can be very difficult without the tools to think like a business. Your learning organization can start by creating an explicit business model that outlines your key relationships, products, revenues, and costs. This helps eliminate confusion about why teams do what they do, as well as the misunderstandings about the value the earning organization produces.

This workshop will help individuals and teams create a business model that will outline the value they bring to their organization. Participants will see business models created by other organizations and work through the process of creating a business model for their own organizations. You'll learn how to use a powerful tool and process to gain buy-in and support for your organization, and you will walk away with a picture of how your training organization creates, delivers, and captures value. You'll get a business-model design template that you can use to develop models in your organization, and experience a process you can follow to facilitate business-model planning sessions.

In this session, you will learn:

  • How to get yourself or your team to think like designers
  • How to use the business-model canvas to design a strategic vision for your training organization
  • How to establish a vision that others will rally behind
  • How to present the value your organization delivers

Audience:
Novice-to-advanced designers, project managers, managers, and directors.

Judy Katz
Senior Instructional Designer
Nike
Judy Unrein specializes in designing eLearning and blended learning solutions. She speaks and writes regularly about learning design and technology for a variety of organizations and publications. She holds a Bachelor’s degree in English, an M.B.A, and an M.Ed. in Instructional Design, and has worked in the learning and development industry since 1997 as a trainer, project manager, and learning designer.
Matthew Cross
Associate Director of Education
U.S. Office of Government Ethics
Matthew Cross is the associate director for education at the United States Office of Government Ethics, where he works to foster high ethical standards for executive branch employees and strengthen the public’s confidence that the government conducts its business with impartiality and integrity. With a goal to help build an ethical culture in government, Matt is leading a movement to change the way we educate federal employees about ethics. Matt has worked and taught in a variety of industries including aerospace, retail, information technology, healthcare, and government.
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703

Making mLearning Work: Implementing the MASLO System

Friday, November 2, 2012 9:45 AM - 10:45 AM

Mobile learning is an increasingly important component of any learning initiative, no matter who the learners are. It's extremely difficult for individuals on the verge or in the midst of searching for a mobile solution to maintain awareness of all of the requirements they must meet in order to fully and effectively roll out any solution they settle on, and support the system beyond that initial rollout.

Participants in this case-study session will learn the process and practices the Academic Advanced Distributed Learning Co-Lab (AADL Co-Lab) used in creating and implementing an open source system for mobile learning, as well as the challenges encountered during that process. You'll look specifically at the approaches taken and the hurdles encountered by the AADL Co-Lab team in developing and implementing the Mobile Access to Supplementary Learning Objects (MASLO) system. You'll get a better understanding of the complexities attendant on developing and rolling out a mobile learning system.

In this session, you will learn:

  • The essential decisions you need to address in choosing a mobile learning solution
  • The work-flow requirements tied to implementing a mobile learning solution
  • The types of administrative tasks necessary for maintaining a mobile learning solution
  • The distinct requirements different types of organizations have in implementing a mobile learning solution

Audience:
Novice and intermediate designers, developers, project managers, managers, and directors. You don't need to have prior mobile learning knowledge but you'll benefit from basic familiarity with the types of smartphones and other mobile devices currently available.

Moses Wolfenstein
Associate Director of Research
ADL
Moses Wolfenstein has been conducting research on digital learning technologies at the Academic ADL Co-Lab since 2010. He holds a doctoral degree in Educational Leadership and Policy Analysis from the University of Wisconsin-Madison, where he worked extensively on topics that included eLearning and game-based learning.
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704

Designing eLearning that Gains and Keeps Learner Attention

Friday, November 2, 2012 9:45 AM - 10:45 AM

Today's learners are faced with increasingly more distractions - text messages, status updates, phone calls, tweets, and e-mail are constant and not going away. Amid all of these distractions and pressures, people are expected to teach large amounts of content and ensure that learners can remember it and make a behavior change. In many cases, traditional ways of designing eLearning fail to gain and hold the learner's attention when teaching sometimes boring or dry content. It's difficult to justify the time and/or cost of many solutions such as 3-D immersive virtual simulations, quality video, and elaborate branching scenarios.

Participants in this session will learn how to maintain audience attention in several ways ranging from use of video blogs to storytelling. You'll see how to compete with the distractions a learner faces, on a low budget while incorporating solid instructional design principles. The techniques you'll learn in this session are easily transferable to various business models.

In this session, you will learn:

  • How to tie all components of a course together with a single theme
  • Why course templates may be bad for your learners
  • Creative approaches for using intentionally low-budget, low-production-value eLearning
  • How to draw learners into a course and what pushes them away
  • How to make a business case for making your learning fun

Audience:
Intermediate designers, developers, project managers, and managers who want to move their eLearning to the next level of engagement without breaking the budget.

Dan Myers
Manager of Instructional Design
The Cheesecake Factory
Dan Myers is the manager of instructional design for the Cheesecake Factory. Dan has more than 10 years of experience in all phases of eLearning development, including instructional design, multimedia development, LMS administration, using authoring tools, and managing learning. Dan’s experience is on the technical and instructional sides of eLearning, having led the development of well over 100 eLearning courses.
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705

Measuring the Impact of Social Learning

Friday, November 2, 2012 9:45 AM - 10:45 AM

Social learning happens all around us, every day. But it isn't reflected on multiple-choice completion quizzes, smile sheets offered at the conclusion of training events, or the number of hits on a site or "likes" on a page.

This session focuses on evaluating interactions in social networks as they happen in the daily course of enacting work. We'll look at why people participate, the potential gains, how to recognize application of those gains, and ultimately whether the individual or organization's performance is affected. The current great interest in social learning comes with accompanying concerns about proving its worth and assessing its value. This session offers a walk-through of specific, concrete examples and strategies for applying ideas back at work.

In this session, you will learn:

  • To recognize the many forms social learning can take
  • To assess value not only of actual engagement, but of potential gains
  • To quantify value of specific outcomes
  • To survey ways of examining social learning currently occurring in the workplace
  • To identify strategies for encouraging development of employee mindfulness of social learning

Audience:
Intermediate professionals who are interested in evaluating the impact of social media in the workplace. This is not Social Media 101.

Jane Bozarth
eLearning Coordinator
State of North Carolina
Jane Bozarth is a veteran classroom trainer who transitioned to eLearning in the late 1990s and has never looked back. As leader of the State of North Carolina’s award-winning eLearning program, Jane specializes in finding low-cost ways of providing online training solutions. She is the author of eLearning Solutions on a Shoestring, Better than Bullet Points: Creating Engaging eLearning with PowerPoint, From Analysis to Evaluation, and Social Media for Trainers. Jane holds a doctorate in training and development.
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706

Curation Tools and Applications for Learning

Friday, November 2, 2012 9:45 AM - 10:45 AM

In a world of ever-growing data, being able to center on the information that provides the greatest value, and ignore the noise is critical. It's also extremely difficult. That's where curators come in, to help audiences focus on the value, and to strip out the noise. However, even if someone understands conceptually what curation is, being able to curate - especially in a digital environment for the purposes of enhancing learning - is something else entirely.

This session will explore many of the different online tools being used for curation. You'll learn what value the tools provide (because, while they are all labeled curation tools, they have different focuses) as well as how they work. Participants will see actual examples of these tools in use and the value they provide in a learning context.

In this session, you will learn:

  • To more clearly understanding curation and its definition
  • How curation can help individuals and organizations focus on the most relevant and critical information to meet their needs
  • An appreciation of the online tools available to enable and assist in curation today
  • Which specific tools are most helpful for which types of information and learning environments

Audience:
Novice-to-intermediate designers, developers, project managers, and managers who are familiar with the basic concepts of curation. Little prerequisite knowledge is required.

Tracy Parish
Education Technology Specialist
Southlake Regional Health Centre
Tracy Parish is an education technology specialist in the organizational development department for Southlake Regional Health Centre in Ontario, Canada. Tracy has a diverse educational background of computer programming, adult educational training, and eLearning design and development. Since implementing the organization’s LMS, she now administrates the system and designs and develops courses to populate the system with an extensive catalog. Collaboration with hospital educators, from a wide variety of disciplines, has allowed this collection to expand to carry both clinical and non-clinical titles for staff as well as for patients.
David Kelly
Program Director
The eLearning Guild
David Kelly has been an internal learning and performance consultant and training director for over 10 years. As a leader in local ASTD chapters, he served as a local board member and national adviser. Dave is active in the learning community, and often speaks at industry conferences and events. In 2011, the eLearning Council voted him one of the 10 most influential eLearning bloggers for his blog, “Misadventures in Learning.” He is also known for his curation efforts, especially related to conferences and events for learning and performance professionals.
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707

Converting a PC-based eLearning Course to an iBook

Friday, November 2, 2012 9:45 AM - 10:45 AM

There is definitely a lot of hype about going mobile, but going mobile is frequently not nearly as easy as it sounds. Challenge number one is the existence of courses that aren’t “mobile-friendly” in their current state – but that need to be for future-state access via iPads. Challenge number two is the fact that tablet users aren’t always connected – even though we’re all led to believe they are. Challenge number three is distribution – how do you get learning solutions onto learners’ iPads when you aren’t using a Web app?

Participants in this case-study session will learn how Dow AgroSciences used iBook as the answer to the three challenges listed above. You’ll get an overview of Dow’s business environment and the target learners who have limited connectivity, and you’ll see the original eLearning course that was created in Articulate and get a demonstration of the mobile solution built using iBook Author.

In this session, you will learn:

  • Various alternatives to making a desktop course “mobile,” and the pros and cons of different options
  • The challenges of converting an interactive eLearning course to a mobile solution using iBook
  • A design process to use when repurposing content
  • Elements that can be repurposed and those that cannot
  • Ways to leverage widgets to add interactivity

Audience: Intermediate designers, developers, and CLOs.

Sharon Boller
President
Bottom-Line Performance
Sharon Boller is the president of Bottom-Line Performance (BLP). She founded BLP in 1995, and in 16 years has developed a wide array of learning solutions for corporate, government, and non- profit clients. Sharon has 25 years’ experience in learning design; she is the lead designer of the Knowledge Guru game engine, a tool for creating mobile games. She has spoken at numerous conferences—including ASTD, ISPI, and SALT on the topics of learning design and game design. Sharon holds an MS degree in instructional systems technology from Indiana University, where she graduated magna cum laude.
Karla Simpson
Technology Transfer Coordinator
Dow Agro Sciences
Karla Simpson has worked within the Technology Transfer function at Dow AgroScience for the past three years. Technology Transfer’s purpose is to help transfer technical product knowledge and industry knowledge to its global sales force. Karla’s background – a mix of sales and information technology – makes her an ideal match for Technology Transfer as she understands both the world of sales and the technical tools that can be leveraged to create learning solutions.
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708

Deploying a Global LCMS on a Non-profit Budget

Friday, November 2, 2012 9:45 AM - 10:45 AM

Rare Conservation needed to produce and distribute training content to constituents in over 50 countries at a low cost. In partnership with the University of Texas at El Paso, Rare trains local conservation leaders to receive a master's degree as they complete a campaign in their local region targeted toward a specific conservation result. Because they must customize the content based on the same curriculum, Rare needed a central and readily accessible location to house two years' worth of master's curriculum. Having hundreds of track changes and multiple versions in circulation at once wasn't viable.

Participants in this case-study session will discover how Rare overcame those obstacles by storing all training content in an LCMS, and saved hundreds of thousands of dollars in outsourcing experts, translation costs, and versioning problems through centralized development and training content storage. This session will also cover the continued challenges in utilizing an LCMS, including organization-wide adoption and low-bandwidth technology in certain regions where Rare operates.

In this session, you will learn:

  • The methodology and approach in which a growing non-profit manages an LCMS in translation, D&D, and revisioning
  • How Rare uses internal experts to design thematic content for a specific conservation goal
  • The benefits of centrally holding all learning content and training materials for a growing international organization
  • How Rare was able to produce and distribute training content to constituents in over 50 countries at a low cost.

Audience:
Novice-to-advanced professionals with a basic understanding of LCMSs, or people wanting to begin using one.

Monica Pearce
Global Programs Associate
Rare Conservation
Monica Pearce works as the global programs associate for Rare Conservation. Monica supports Rare’s training and conservation research and measurement programs. She manages the use of Rare’s LCMS platform (Xyleme), and the development, translation, and customization of the training content. She coordinates all global programs and yearly work planning, facilitates training for new hires around programmatic processes, and takes on numerous research and grant projects. Monica holds a B.S. degree in environmental science and policy from the University of Maryland in College Park. She is currently an executive master’s candidate in the Leadership for Sustainability program at Virginia Tech.
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709

Adobe Connect: Revolutionizing the Training of New Staff

Friday, November 2, 2012 9:45 AM - 10:45 AM

The World Adult Kickball Association is a virtual business and hires new part-time staff on a weekly basis as it grows and changes. It became inefficient for one training manager to deliver the same training sessions week after week on the phone; employees complained of being unable to follow along, especially for complicated topics like Website editing, which really requires visual demonstrations. Being a small company, it didn't have the resources to hire additional training staff to assist with staff phone calls or the budget to send the training manager all over the country for meetings.

Participants in this case-study session will discover how the Association used Adobe Connect to address all these issues, and more. You'll learn the results of their research, including cost comparisons, for those interested in similar tools. You'll see the full scope of what one of these tools can do.

In this session, you will learn:

  • How to use Adobe Connect on a basic level
  • How to enhance Adobe Connect for greater meetings
  • Why Adobe Connect is a better choice than comparable products on the market
  • How recording sessions with Connect can automate the training process for your company

Audience:
Novice and intermediate designers, project managers, and managers. Basic presenting skills, and basic presentation design/layout principles are helpful.

Shana Schwarz
Training Manager
World Adult Kickball Association
Shana Schwarz currently heads the Training Department at the World Adult Kickball Association (yes, that’s right). She is new to the e-Learning game, and is currently taking classes towards a degree in e-Learning Design. She is, however, a pro at working from home, and looks forward to sharing her insights on transitioning from an office to your home while managing to stay sane and productive. She has trained groups of working professionals on this topic, and is an award-winning, engaging, and personable public speaker.
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710

How to Utilize Mobile Learning Effectively Throughout the Cloud

Friday, November 2, 2012 9:45 AM - 10:45 AM

The increasing sociability and mobility of our workforce, the burgeoning distribution of Smartphones and tablets, and the widespread shift towards cloud computing across the enterprise is impacting the way that organizations think about learning, performance, and engagement. It’s our responsibility, as innovative eLearning professionals, to design for the needs of this changing learning ecosystem.

Participants in this session will examine key mobile and social learning trends, instructional design considerations, and technologies that are emerging to meet the challenges and changes of today and tomorrow. Learn how to design mLearning content in the cloud to enable quicker distribution, sharing, and collaboration of resources. Discover ways of integrating mLearning with other training initiatives that make the most sense. See how companies such as Google, Avon, and Johnson & Johnson are delivering value through advanced learning design and content. Explore mLearning’s intersection with social media, social gaming, gamification, simulations, virtual worlds … and more.

In this session, you will learn:

  • How to think differently about mLearning instructional design
  • Results of real-world projects and examples in industry, healthcare, academia, and the military
  • Techniques for deploying content in cloud-computing environments

Audience:
Novice. No prior knowledge or experience needed.

A.J. Ripin
Director, Future and Emerging Technologies
Moving Knowledge, Inc.
In his current role, A.J. Ripin leads collaboration and discussion with world leaders from industry, healthcare, academia, military, and nonprofit organizations. Before joining Moving Knowledge, A.J. served as a Co-founder and Principal of Mem-Cards Corporation, where he worked with the likes of Tom Peters, Jeffrey Gitomer, Stephen Covey, and Ken Blanchard, and developed hundreds of job aides and mobile-performance-support guides. He also participated in the U.S. Secretary of Education’s Innovators’ Roundtable on the Integration of Education and Technology, and is a graduate of the University of Hartford, where he earned a B.S. in Business Administration with a concentration in Entrepreneurship.
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711

Augmented Learning through Augmented Reality (AR)

Friday, November 2, 2012 9:45 AM - 10:45 AM

Technologies are progressing almost at light speed with capabilities to augment the world around us, adding content and context to everyday situations. This new high-tech solution to the classic organizational problem of performance support and immersive learning may offer a glimpse into the future of learning.

Augmented reality is mainly touted for consumer initiatives, but examples are emerging that show AR’s value for learning, performance support, and more informed decision making. Come see examples of how AR is being used today, and how your organization may be able to leverage AR for learning tomorrow!

In this session, you will learn:

  • A definition of augmented reality
  • How organizations are currently leveraging AR
  • Design considerations for using AR for learning
  • Which technologies are enabling AR
  • The limitations and challenges of using AR
  • What AR might look like in the future

Audience:
Intermediate and advanced designers, managers, and executives. No prior knowledge or skills needed.

Koreen Pagano
Senior Product Manager
lynda.com
Koreen Olbrish Pagano is the senior product manager for lyndaCampus at lynda.com. Koreen helps people learn more effectively. She advocates new ways of using technology for organizational learning, emphasizing performance improvement and behavioral change. She has strong ties to education, having received her M.S. degree in curriculum and instruction from Penn State University. She helped start Freire Charter School in 1999, and founded Tandem Learning in 2008 to demonstrate the untapped potential of immersive learning design. An internationally recognized speaker and organizational consultant, Koreen teaches graduate courses at Harrisburg University, writes the blog Learning in Tandem, and authored the upcoming book Immersive Learning.
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712

Developing a Distance Culture in a Bricks and Mortar World

Friday, November 2, 2012 9:45 AM - 10:45 AM

After 15 years of training entirely on a residential campus, budget pressures forced the U.S. Fish & Wildlife Service to begin to emphasize distance learning. They revamped an entire division to focus on eLearning and struggled through changing their culture. But they had a mandate ... and there was no turning back. The learning curve was steep, but the service is now moving forward with a distance learning mentality.

Participants in this case-study session will focus on the lessons learned about how to turn SMEs and developers from distance learning (DL) opponents into DL advocates. You’ll learn the different approaches the service took to teach its content experts about DL. You’ll learn its current processes for developing DL products, how they came to be, and how they are still evolving. Lastly, you’ll learn about the tools created to help the service’s residential training experts become DL training experts.

In this session, you will learn:

  • An approach to help shift a learning culture from strictly residential training to a blended approach
  • The processes and procedures used by one organization to develop distance learning products and tools
  • What tools to provide to your training professionals to help them create great distance learning
  • Some tips on how to help an organization on a tight budget develop a distance learning team

Audience:  Novice designers, project managers, managers, and directors.

Don Tollefson
Branch Chief, Creative Learning
U.S. Fish & Wildlife Service
Don Tollefson is chief of the creative learning and knowledge resources branch of the National Conservation Training Center/U.S. Fish & Wildlife Service, where he leads a team of six that develops distance learning for an 8,500-person organization. Don has worked in training for 20 years as both a classroom instructor and a distance learning developer. He holds an M.A. degree in psychology and a B.A. degree in training and development.
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713

iBooks, Google+ Hangouts, and the Future of Learning Technologies

Friday, November 2, 2012 9:45 AM - 10:45 AM

Alex Lindsay
Chief Architect
The Pixel Corps
Alex Lindsay is the chief architect for the Pixel Corps. Over the last 20 years, he has crafted a career covering all aspects of media production. Alex cut his teeth at the famed Industrial Light and Magic, where he worked on Star Wars Episode I: The Phantom Menace. He’s written for major industry publications, taught at San Francisco State University, and hosts several top media/tech podcasts. Alex is currently making his mark in the education revolution using his expertise in media creation to transform the schools of Africa with 21st century technologies.
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