Financial Times Snubs Apple App Store With Browser-Based App
Posted by mLearnCon Staff
Categories: Apple/iPhone/iPad , Browser , Cloud , Design for Mobile , Development for Mobile , Tablet
The Financial Times has snubbed Apple and the App Store by launching a new mobile app that runs entirely out of a Web browser.
The timely launch comes just weeks before Apple begins retaining 30 percent of all revenue made by publishers who sell an app through Apple's App Store.
Built with HTML5 technology, the FT's new mobile Web site has been optimized for iPhone and iPad form factors, although other operating systems will get a similar experience through their own browsers.
"There isn't a single feature in the native app we haven't been able to replicate in the Web app," said Rob Grimshaw, managing director of FT.com. "The developers [UK-based Assanka] did a fantastic job without the help of a manual."
Read more from the full article here.



