How Gamification, Video, and Mobile Can Help Organizational Change: A Case Study

Conference Archive

FocusOn Learning 2017 Conference & Expo - June 20, 2017

Debra Farmer

Instructional Systems Specialist
National Oceanic and Atmospheric Administration (NOAA)

Sara Pranio

Branch Chief, Performance Culture and Learning
National Oceanic and Atmospheric Administration (NOAA)

A government office was going through a major reorganization; there was confusion and concern about the future organization. Each division had been working with minimal contact with other divisions, which resulted in a culture of lack of trust and personal connection with other employees. The problem was intensified because employees worked in various geographic locations and time zones. Learning leaders needed to help the employees understand the new organization and purpose.

In this session, you will find out how learning leaders helped employees overcome their concerns and learn about the new organization. They created a fun solution to help overcome the anxiety of change, based on what people already experienced: an “on-demand TV series.” Season one consisted of nine episodes featuring an unedited video interview with each future division director, who all shared information about themselves and their divisions. To encourage viewership (and increase ratings), the team incorporated several gamification techniques. Come to this session to learn how they did it with magic wands, hidden clues, and “Emmy Awards.”

In this session, you will learn:

  • How to use gamification techniques to engage learners during change initiatives
  • How to create an environment to produce engaging video interviews
  • How to write engaging video interview questions

Audience:
Novice to intermediate designers, developers, managers, and directors.

Technology discussed in this session:
Video, Articulate Storyline 2, and LMS (Cornerstone OnDemand).

Handouts

You do not have access to these files. Please log in or join to download these files.

 

 Back to Library
Advertise Here

Current Membership

69,397

Join The eLearning Guild
Advertise Here

Upcoming Events

Guild Platinum Sponsors

Guild Sponsors

We Proudly Support

Humentum

Recent Job Postings