- Learning Solutions
- Research Library
- Guild Publications
- Sponsored Library
- Online Events Archive
- Conference Archive
- DemoFest Archive
- Product Directory
- Supplier Directory
Teaching the Field to Fish: Mobile Product Training, Gamification, and User-generated Video
mLearning DemoFest 2014—January 7, 2015
Mobile App Analyst, Learning Technologies and Measurement
Cox Automotive Companies
You do not have access to this video. Please log in or join to view this video.
This project won Best of Show.
AutoTrader.com planned a strategy to support their fall product releases going completely mobile rather than using traditional classroom and eLearning. The solution employed a combination of mobile core content, performance support video and documents, scenario-based learning, and manager coaching and support.
Number of Learners: Seven hundred.
Development Time: Less than 90 days.
Tools used in this project:
- OnPoint Digital CellCast Solution
Back to Library
70,169Join The eLearning Guild