EMT203 Our Learning Journey While Building a Learning App
12:15 PM - 1:00 PM Thursday, October 26
This session will focus on the learning GlobalEnglish experienced during the development of a new mobile app. Presenters will explore what motivated the company to develop a new app, the approach they took, and what they learned along the way.
As the presenters reflect on the company’s own learning journey, they will also share how creating a mobile app changed their thinking about how people learn; what it really means to be mobile-first; and how learning business English through skills not only shifts how learning is delivered, but how traditional approaches fail learners in need of immediate language support.
In this session, you will learn:
- About the challenges of developing a new mobile app
- How platforms influence thinking about the task they are designed to deliver
- Why mobile app development is really a strategic choice, not a technical one
- How business English fits into the skills that enterprises need to deliver to their learners
Novice to intermediate designers, developers, project managers, managers, directors, and senior leaders (VP, CLO, executive, etc.).
Technology discussed in this session:
GlobalEnglish One; GlobalEnglish mobile app (name not announced yet).
Scott Ludeke, vice president of product at GlobalEnglish, leads the company’s platform developer efforts. Scott manages a team of developers across the world who focus on agile development, quality deliverables, and being responsive to customers.
Chief Marketing Officer
Daniel W. Rasmus, the CMO of GlobalEnglish, drives internal initiatives that amplify the voice of the customer and deliver thought leadership to the market. Prior to joining GlobalEnglish, Daniel founded Serious Insights, a boutique analyst firm. He previously served as director of business insights at Microsoft, and as CKO and research vice president at Forrester Research. Daniel, an internationally recognized speaker, is the author of Listening to the Future and Management by Design. He writes regularly about the future of technology and culture at GeekWire, iPhone Life, and PopMatters. Daniel also teaches at Bellevue College.