402 Meaningful Measurement: Getting Greater Value from Learning Analytics
10:45 AM - 11:45 AM Thursday, October 24
Data and Measurement
Are we really able to tell how people use digital learning? How do we gain visibility that learning is being applied? Sophisticated tracking gives us the ability to gain insights from user behavior. By focusing on what we can successfully capture—such as time spent within the learning, what learning assets are most popular, and even user sentiment—it's now possible to gain a rich picture of the experience of learning. In this talk we'll explain why tracking is more important than ever, show you technology innovations that push measurement beyond the LMS, and demonstrate how to infer meaning from the data being captured to inform decision-making.
In this session you’ll see how to harness behavioral data to optimize user experience. Go beyond tracking completions and measure the real, lived experiences of your learners to explain how they're interacting with digital learning. You'll discover how to take a human-centered approach when collecting and interpreting data, and explore how to turn this into engagement stories to benefit your learners. You'll receive tips for designing learning that gathers meaningful data, and investigate how to make sense of it. Discover how machine learning and AI can be utilized to transform trend data into statement-based insights to win over decision-makers. Finally, you'll see real-world examples of how analytics dashboards can be used to seduce stakeholders with beautifully-designed user interface.
In this session, you will learn:
- How learner behavioral data can be used to empower L&D
- Techniques to frame the right questions to unlock focused data capture
- Practical tips for getting meaningful insights from your data
- Ways to tailor learning programs based on behavioral insights
- How to win over your stakeholders with beautiful and insightful data presentation
Designers, managers, senior leaders (directors, VP, CLO, executive, etc.)
Learning analytics dashboards, Big Data, behavioral trends, machine learning, artificial intelligence
Chief Innovation Officer
With 15 years' of learning experience, Kate Pasterfield is committed to driving innovation. Her pioneering work harnessing the latest technologies such as data analytics, VR, and games to deliver bespoke training solutions has received industry-wide recognition. Kate was awarded Learning Technologies Designer of the Year 2016 and now works as chief innovation officer at Sponge, Learning Provider of the Year 2019. Kate combines her passion for creativity and learning to help organizations such as AstraZeneca, Toyota, and Tesco improve people performance to address serious business challenges. With a focus on human-centered design, Kate encourages L&D teams to inspire learners through creativity.