Danielle Wallace is the chief learning strategist at Beyond the Sky, a provider of custom learning solutions. Previously, as a marketing executive with Procter & Gamble and PepsiCo, she learned strategic marketing and advertising principles, which she now applies to learning and development to make learning stick. Danielle is also a certified training and development professional (CTDP) and her monthly infographics on applying marketing into L&D can be found at www.beyondthesky.ca