SMM103 Language, Culture, and eLearning: How to Make Your Multilingual Learning Project Successful
12:00 PM - 12:45 PM Tuesday, March 27
Too often, eLearning developers and instructional designers create projects for a multilingual audience using only English as the framework language. They have it translated to their target languages, then scratch their heads over why global learners aren’t progressing as quickly as those in the United States.
To ensure your global audience is reaching their learning objectives, this session will discuss six elements that are crucial for developing successful multilingual, multicultural eLearning projects.
In this session, you will learn:
- Intercultural competency—what it is and how you achieve it
- How culture impacts your global training programs
- How to avoid culture clash
- Language complexities and eLearning white space
- Cultural and social norms, and the dos and don’ts of using localized jargon
- Learning techniques and culture—using cultural differences for effective teaching
Intermediate to advanced designers, developers, project managers, managers, directors, and senior leaders (VP, CLO, executive, etc.)
Technology discussed in this session:
Articulate Storyline, Adobe Captivate, and other authoring tools.
Ray Reyes is a vice president, USA at Zinacle, where he oversees strategic direction for the US market for the Spanish-based translation and localization company. With offices in Boston and Atlanta, and production teams in Spain and Romania, Zinacle is a leader in providing translation and localization services to the learning and corporate training industry. Ray is a global speaker and author who has worked with Fortune 500 multinational companies, as well as small to medium enterprises, to develop successful multilingual learning strategies. He attended the University of Georgia, Shorter University’s MBA program, and Harvard Business School’s Aligning Strategy and Sales program.