211 Best Practices for Implementing Gamification
1:00 PM - 2:00 PM Tuesday, March 27
Games and Gamification
Gamification is an important and powerful strategy for influencing and motivating people. Unfortunately, many people think that gamification means adding a game to their learning program or making a computer or video game. Because of this confusion, combined with a lack of real-life case studies of gamification successfully applied to learning programs, many learning professionals do not understand how to deconstruct games to effectively drive the learning and behavior they need.
Using case studies from real-life programs at organizations such as Brown University, Amazon, Wyndham Properties, and ATB Financial, you’ll learn how and why gamification works, in what context it is most effective, and what the limits are to this approach for employee engagement in corporate learning and talent development. Through hands-on application combined with anecdotal and empirical data, you will experience the good, the bad, and the ugly of gamification strategy design.
In this session, you will learn:
- How to create a fun, collaborative gamification experience to achieve business objectives
- How gamification tackles challenging problems and provides real-time understanding of challenges
- How to structure gamification mechanics and motivators to generate needed change
- How to map a practical method for approaching gamification in your organization
Novice to advanced designers, developers, project managers, managers, and directors with a foundational knowledge of instructional design.
Technology discussed in this session:
eLearning, LMS, and microlearning.
Founder and CEO
Monica Cornetti, the founder and CEO of Sententia Gamification, works with individuals and organizations who want to learn how to think differently to achieve uncommon results. A gamification speaker and designer, she was rated No. 1 among the Gamification Gurus Power 100 by Rise in 2015 and 2016, and in 2016 was also recognized as a top-three finalist for the Gamification Guru of the Year Award by the World Gamification Congress. Monica is the author of the book Totally Awesome Training Activity Guide: Put Gamification to Work for You.