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407 The 7 Deadly Sins of Video Production

4:00 PM - 5:00 PM Tuesday, March 26

Video & Media

Salon 14

Many learning professionals are approaching video without formal training. While creating video has gotten simpler, it’s easy to make a bad video. This session will look at 7 “gotchas” video creators should know about. 

To make a good instructional video, you need to know more than just how your equipment works. You'll also want to uncover the problems and issues that commonly arise in video production, and what to do about them. In this session, you'll explore seven deadly sins of video creation. While they won't kill you, they can make your production more frustrating and your final video less effective. You'll take a closer look at these common video creation mistakes, and learn what you can do to avoid or overcome them.

In this session, you will learn:

  • The dangers of failing to know what your equipment can do
  • Why you want to avoid thinking you'll fix a problem in post production
  • How to succeed at framing your video
  • How to ensure proper lighting
  • Why you can't ignore your audio
  • Tips for keeping your video moving
  • How to edit with the end destination in mind

Audience:

Designers, developers    

Technology discussed in this session:

This session will talk about video in general, and is tool-agnostic

Matthew Pierce

Learning & Video Ambassador

TechSmith

Matthew Pierce, learning & video ambassador from TechSmith, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy and Camtasia Certification programs. Matthew has been a speaker at multiple learning and development-focused and marketing conferences, and currently leads TechSmith's customer education initiative around video. He is a regular contributor to various training publications. Matthew has an MS in instructional systems technology from Indiana University.

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