Good Media Is Not Actually About Media

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Online Forums 2013 - September 20, 2013
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Jonathan Halls

CEO
Trainer Mojo

Media—whether it is learning content or rolling news—is merely a tool. And while we have been taught that media is about television or radio or print, it really is about the cognitive models and stories held in our memories. Unless we shift our concepts of message and media, we’ll never fully appreciate the power of mobile learning, which liberates learning professionals from creating mono-media, linear, one-way learning experiences.

Participants in this session will look at what this means for mobile learning and the editorial and production disciplines that learning professionals need to develop to make meaningful mobile learning. Unless we shift our concepts of message and media, we’ll never fully appreciate the power of mobile learning.

In this session, you will learn:

  • How media communication has changed and what it means for learning media
  • The true dynamics of media and how it can be used to reinforce learning
  • How to approach mobile from a perspective influenced by trans-media
  • Fresh perspectives for mobile learning

Handout(s)

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Recording

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