How Social Networks Make Us Stupid

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Online Forums 2015 - November 18, 2015
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Robin Hoyle

Senior Consultant
Learnworks

The growth of online collaboration provides a new opportunity for L&D sectors to tap into informal learning and social media platforms to generate additional knowledge sharing and social learning. The problem is that there is very little evidence to suggest that this aids capability improvement. In fact, what research has been done shows completely the opposite—that is, that collaborative working within social networks may provide immediate solutions at the expense of genuine and sustainable performance improvement and learning.

In this session, you will examine the scale of the learning problem and the research that suggests that social networks make us stupid. You will also look at how communities of practice have failed to deliver benefits in all but a few isolated examples. You will learn how social media use and engagement in networks can promote learning and development through creating opportunities for reflection and articulation of your own knowledge. You will explore the use of common social media platforms: Yammer, Twitter, Facebook, LinkedIn, and other collaborative platforms, whether at the enterprise level or freely available.

In this session, you will learn:

  • Why social media use might be making your learners stupid
  • What the research on the use of social networks shows about how ineffective these technologies might be
  • Why communities of practice don’t work
  • How creation and co-creation of online content can be a learning process
  • Why reflection should be at the heart of your strategy to harness social media within your learning programs

Audience:
Intermediate and advanced designers, project managers, managers, directors, VPs, CLOs, and executives.

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